Referrals are the best way to increase your sales. Even though you’re most likely already getting some referrals now, the big question is: how can you get more?
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Evolving Communication Trends
Marketing has changed. If we don’t embrace emerging trends, we as distributors and suppliers will miss the opportunity to distinguish our businesses from competitors.
Read MoreWork Smarter, Not Harder!
With today’s tough economy and overall tighter company budgets, it’s no wonder your clients are becoming more demanding and wanting more from you in a shorter turnaround time. With so many balls in the air, and only two hands to catch them all, working with a smart supplier who can truly be a partner to you will make a world of difference.
Read More6 Unexpected Upsides of the Government Shutdown
There’s plenty bad about the government shutdown. Social service closures, work furloughs, dead air on C-SPAN—You name it, we’re suffering through it. But there are a couple silver linings too, especially for the promotional industry. Check out these surprise upsides of total governmental collapse that are really helping our industry.
Read MoreWhat Wealth Phase Are You In?
There are just three phases on the path to getting wealthy, and understanding where you are on this path can help you figure out what you need to do to get to the next level.
Read MorePlease Like Me! :)
I have never, to my knowledge, walked up to anyone and said, “Will you please like me?” And never, ever, did I walk up to a complete stranger and try to bribe them to like me.
Read MoreWhose Fault Is It?
Even as a commodity, what we sell is a branding and awareness-building staple. It’s fascinating to me that those who degrade our industry with fervor STILL use these products.
Read MoreThink Outside The Pillbox!
We all know a pill box is used to organize medicine and vitamins, but what if the business you are promoting has no relation to the health or medical field? Think “outside the box” for very creative ways of promoting with pill boxes and pill trays.
Read MoreNo Single Raindrop Believes it is to Blame for the Flood
Our industry has been much maligned. We may dislike it, but the proven effective branding strategies we offer have been devalued in many ways. We’ve embraced terms like swag and tchotchkes, because the terms are so commonly used. It may be argued this contributes to the image of our industry as trinkets and trash.
Read MoreVolunteerism, Work and Mixing the Two: A Distributor Shares Her Story
Jane Nelson-Halverson, owner of Dakota Promotions & Printing, describes her experiences volunteering for an abused adult resource center, which she also does some promotional work for. She details the services the center provides, as well as how she handles selling promotional products to an organization she also volunteers at.
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