In response to the growing popularity of menswear, Nike is investing big in men’s apparel. Just this week, the athletic apparel giant launched a new collection of yoga apparel for men…
Read MoreDisney Parks Goes All In on Purple Merchandise
Pantone might have predicted that the Color of the Year is Living Coral, but it seems Disney is banking big on another hue: Potion Purple. According to WDW News Today, Disneyland has ordered a huge supply of Potion Purple goods for its Downtown Disney store…
Read MoreVince DiCecco’s 5 Sales Secrets for Promo Distributors
On Tuesday at the PPAI Expo 2019, Vince DiCecco, president and owner of Your Personal Business Trainer Inc., shared five sales secrets for promo distributors navigating the ever-evolving economy…
Read MoreThe Best of PPAI Expo 2019: Day One
The exhibit hall at PPAI Expo 2019 opened this morning, and there was a lot to see and do. Since it’s impossible to get to it all, we figured we’d help out in the best way we could—by highlighting some of the cool products, interesting people and creative booth displays we spied on our travels up and down the show floor…
Read MoreIt’s OK to Cry at Trade Shows
Well, it’s another January, and that means for many of us, it’s a time to reflect and build upon on the prior year. Many will be gathered together at the Mandalay Convention Center, and surrounding areas, for the PPAI Expo this week. For the thousands attending this year, it’s a place to reconnect with old…
Read More4 Customer Engagement Strategies That Add Value
It was 2010, and Delta Marketing Group was at a crossroads. As the recession bottomed out, the company lost its top three clients. To survive, it would have to reinvent itself as more than just a promotional products seller. For Cathy Houston, vice president for Delta Marketing Group, that meant one thing…
Read More‘Idafornia’ Custom T-shirt Sparks Tense Online War
Idaho artist Scott Pentzer released his “Idafornia” T-shirt to poke fun at the droves of California transplants moving to Idaho, but what happened next was a furious online debate no one saw coming.
Read MoreAIA Promotes Clay Hall to Director of Owner Success
AIA Corporation, Neenah, Wis., announced today the promotion of Clay Hall to director of owner success. Since joining AIA in 2015, Hall has served in several roles, including owner success and recruitment, as well as sales development…
Read MoreQCA Announces Restructured Participation Model, Tiered Payment Plans
Quality Certification Alliance, Chicago, announced a newly restructured participation model and tiered fee structure to further engage and include distributors and end-buyers, along with providing more access for suppliers and distributors of varying sizes. The new model will have four categories: End-Buyer Supporters, Distributor Advocates, Certified Distributors and Decorators, and Accredited Suppliers. “What we’ve done…
Read MoreHUB Promotional Group Acquires HandStands, Its Seventh Acquisition in Two Years
In a deal finalized on Dec. 21, 2018, HandStands, Salt Lake City, Utah, joined HUB Promotional Group, which is now made up of eight suppliers. Established in 1983, HandStands was one of the first companies to bring mouse pads to the promotional marketplace. Today, HandStands offers a wide variety of products, from phone and tablet accessories…
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