During the third quarter of 2018, 4imprint, Oshkosh, Wis., helped more than 300 organizations achieve their goals by awarding one by one promotional products grants. Each business day, 4imprint provides three $500 in-kind promotional products grants through the one by one charitable program, helping organizations raise funds, acknowledge volunteers, educate their communities and build awareness…
Read MoreHow Much Does It Cost for a Brand to Put Its Logo on a PGA Tour Golfer’s Hat? (Spoiler: It’s a Lot)
Some things about golf are iconic. Tiger’s fist pump (which, thankfully, we’ve seen again recently), Jon Daly knocking the lights out of every golf ball that ever existed, and the polite tip of the cap to the crowd after sinking a putt. It’s that last one that we want to draw the most attention to…
Read MoreBlack Lives Matter Launches Merchandise Program, Showcases Artists
Black Lives Matter, the social justice and activist movement started to defend against violence and systemic racism toward African Americans, is starting a merchandise platform to raise funds for the organization as well as showcase African American artists. The organization’s leader, Patrisse Cullors, said the program, BLM Arts+Culture, will include e-commerce, pop-up stores and “capsule…
Read MoreAmazon Is Mailing a Print Catalog—Are You?
Thanks to the business acumen of founder/chairman/CEO Jeff Bezos, Amazon, the Seattle-based behemoth, has enjoyed quite a 24-year existence and has not left many boxes to check off in its quest for complete commercial domination. The latest stroke of economic bravado comes in the form of the company’s first-ever print catalog for holiday toys, which…
Read MoreCorporateKey Hires Reggie Gonzalez as Executive Vice President of Sales and Marketing
CorporateKey, Kent, Wash., announced the addition of Reggie Gonzalez to its management team as executive vice president of sales and marketing, effective immediately. With Gonzalez’s more than 25 years of industry experience, previously with distributor Geiger and supplier iClick, CorporateKey anticipates leveraging the knowledge and relationships that Gonzalez brings…
Read MoreNASCAR and Fanatics End 10-Year Trackside Merchandise Deal After Three Years
Just three years into an agreement that was supposed to last 10, Fanatics is already calling it quits on its deal with NASCAR to sell merchandise at tracks. According to Motorsport.com, the deal inked in 2015 was a big change from how NASCAR merchandise was previously sold at the events. Before, fans would buy merchandise…
Read MoreFully Promoted Continues Transition, Names New Brand President
In an announcement made at the recent Brand New View Expo held at The Grand at Moon Palace in Cancun, Mexico, United Franchise Group CEO Ray Titus introduced Mike Brugger as the new brand president of Fully Promoted. The company, initially known as EmbroidMe, was rebranded in 2017 to reflect a growing product line and…
Read MoreHow Some Brands Used Merch, Giveaways to Get People to Vote (Though It’s Not Really Legal)
Though ballot tabulations are still occurring in some races, the midterm election has largely passed us by, and we are able to begin to access whose policies will affect the public on local and national scales. While incumbent victors, upset orchestrators and political upstarts prepare for their terms, members of the voting public can look…
Read MorePost Malone Has His Own Branded Crocs (With Custom Charms) and They Sold Out Immediately
When rapper Post Malone announced a new collaboration last week, we naturally assumed it would be music-related. To our surprise, the famous artist, popular for songs like “Rockstar,” “Congratulations,” “Better Now” and others, had actually partnered with Crocs to create the Post Malone x Crocs Dimitri Clog, complete with a variety of charms. And Crocs are making a comeback, too…
Read MoreThese Slightly Wrong Metal Band T-shirts Are Taking the Internet by Storm
We’ve all seen the teenager sporting the Nirvana T-shirt, and thought to ourselves, “Could he even name five of the band’s songs?” Recently, it seems people are donning band T-shirts as more of a fashion statement than anything else—a trend that upsets the band’s true fans. In an effort to curb the fakers, a designer called slightlywrong is selling a collection of T-shirts on MySoti.com…
Read More