Sweda Welcomes Bob Engh as New Regional Sales Executive, Midwest

Sweda Company LLC, City of Industry, Calif., welcomed Bob Engh as a new regional sales executive for the Midwest, covering Minnesota, North Dakota and South Dakota. Engh, a native of Minneapolis, joins Sweda from J. Charles Awards & Recognition Company, with prior experience at Crystal Awards & Recognition. “Bob…

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3-D Printing Is About to Get a Lot Less Expensive

The concept of 3-D printing isn’t new, but for a lot of companies, it’s not economically viable. The benefits don’t outweigh the cost, yet. But, 3-D printing company Carbon is looking to make 3-D printing more accessible for everyone by slashing the price of three commonly used resin materials. Carbon CEO Joe DeSimone told Forbes…

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HUB Promotional Group Team (Plus Debco’s Alex Morin) Talk Acquisitions, Future, What Moves Mean for Distributors

Joe Fleming, Trina Bicknell, Mike Fleming and special guest Alex Morin joined the show to talk about HUB Promotional Group’s recent acquisitions, how HUB selects suppliers to buy, what distributors can expect from HUB Promotional Group moving forward, and more. Plus, Sean and Brendan dig into that Fast Company article that called for the entire promo industry to shut down…

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Promo History Lesson: How Elvis’ Manager Got His Haters to Buy Merch

Gather round, dear readers. It’s time for another edition of Promo Marketing’s “Great Moments in Promo History,” which is totally going to be a thing now. The topic of this second edition of our historical exploration is buttons. Not just any buttons, mind you. It’s the story of how Elvis’ manager and incredible-name-haver Colonel Tom…

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The Story Behind Pantone 448 C, ‘the World’s Ugliest Color’

Back in 2012, the Australian federal government lobbied hard to change the description of Pantone 448 C from “olive green” to “drab dark brown” after the country’s olive association expressed concern that being tied to the color would damage olives’ reputation. That’s when it became obvious we had a forerunner for the title of “the…

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Geiger Acquires Bank Express and Promo Warehouse

Jo-an Lantz, MAS, chief operating officer of Geiger; along with Charlie Billard, president of Bank Express and Promo Warehouse, jointly announced Geiger’s acquisition of web-based distributor Bank Express and Promo Warehouse, effective immediately. The Sandwich, Massachusetts-based distributor will operate as a division of Geiger, and Charlie…

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Puma Is Making Pepsi Cool Through Limited Branded Footwear, Apparel

The apparel game is all about hype these days. Hype comes from one major source: exclusivity. It’s the reason brands like Supreme and Palace can charge big bucks for items that, on the surface, don’t look like anything special. That’s not even taking into account the resale economy, which is its own little cottage industry.…

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