Polyconcept North America (PCNA), Pittsburgh, announced it has hired Liz Haesler as global chief merchandising officer (CMO). In the role, Haesler will oversee product and category strategy for Polyconcept’s hard goods division, including the Leed’s, Bullet and Journalbooks brands. As CMO, Haesler will lead PCNA’s overall strategy and implementation for product development, category management, pricing,…
Read MoreHeritage Sportswear Officially Liquidating Assets
Heritage Sportswear, Hebron, Ohio, announced in an email last week that it will close its doors after 37 years in business. The wholesale apparel supplier will undergo a complete inventory liquidation, and announced that it will drop prices in every category as part of the liquidation. Heritage Sportswear will offer T-shirts, fleece and polo shirts…
Read MoreK-Swiss Has a ‘Clueless’ Branded Shoe Collection and We’re Totally Buggin’
K-Swiss, the athletic sneaker brand popular in the ’90s (bonus points for anyone that remembers these—thanks, dad) but very much still around, recently announced a very on-trend and chic collection, which dropped last week. It’s a “Clueless” branded shoe collection. Yes, this is really happening. And yes, there is lots of plaid…
Read MoreStudy Finds E-Cigarette Promotional Products Can Double Chances of Youth Tobacco Use
Since cannabis has become legal in places like Colorado, California and all across Canada, the ongoing debate has been over marketing and advertising. Some cannabis companies have argued that they should be able to advertise their products freely, whether those ads make their way to minors or not, just like alcohol advertisements are ubiquitous across…
Read MoreBlues’ Playoff Run Fueled by Philadelphia-Born ‘Play Gloria’ Promo T-shirt
South Philly possesses distinction as the home to the most loyal Philadelphia Flyers fans—the NHL team situated in the City of Brotherly Love, Promo Marketing’s home base—but thanks to a local bar’s ties to the St. Louis Blues, the neighborhood finds itself in a Missouri State of Mind. Four months after a quintet of Blues…
Read MorePromoCorner Hires Kelsey Cunningham as Creative Director
PromoCorner, Lakeville, Mass., announced the hiring of Kelsey Cunningham as creative director, where she will be responsible for designing, developing and delivering engaging client solutions to drive results. Cunningham brings more than 15 years of experience in the promotional products industry to PromoCorner, having achieved great success at ETS…
Read MoreSow What?
Every day holds many opportunities for great choices and fresh starts. This spring is a great time to ask yourself, “Sow what?” What are you sowing every day to assure an awesome harvest in your business and your life? Most amazing things don’t happen overnight. They need time to germinate and grow. Does the farmer expect…
Read MoreCan I Create Customer Acknowledgements and Purchase Orders at Once?
Question: Is there a way to create both a customer acknowledgement and vendor purchase order at once in QuickBooks? I used to be able to do it in ProfitMaker, but in QuickBooks, I am having to enter information twice. Answer: Yes, there is, but you need the correct QuickBooks software and know what procedure to…
Read MoreRare-Whiskey Hunters Can Blend In With These Awesome Camouflage Promotional T-shirts
Quiet. Keep perfectly still. You don’t get a lot of chances to view a moment like this in the wild. Here we have the rare-bourbon hunter in its natural habitat. If you don’t know what you’re looking for, you might not even spot it. That’s because this particular hunter has camouflaged himself perfectly with his…
Read MoreWhich MLB Team Has the Better ‘Seinfeld’ 30th Anniversary Promotional Giveaway?
If someone were to ask us about our admiration for “Seinfeld,” we would definitely not be a “low-talker” in explaining the hold that the sitcom will forever have on our sense of humor. Since this marks the 30th anniversary of the show-about-nothing’s debut, plenty of people will likely acknowledge a similar sway that the program…
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