Can you come up with five points where your customers would regard you or your organization as being different from everything else they see in the marketplace?
Read MoreHow Are You Different?
Category: Uncategorized
Fresh Thinking and Innovation… A Sure Bet for Success
I thoroughly enjoyed my time in Las Vegas and not because I’m a big Vegas fan.
Read MoreCome join the discussion on PM’s LinkedIn!
There’s a lot of great conversations happening in our LinkedIn Group. Come take part!
Read More2011 – A Clean Slate
Welcome, everyone, to 2011. As John Locke would say, it is tabula rasa time, a new year, a clean slate.
Read MoreTrade Shows and Trading Places
My thoughts on The PPAI Expo and what’s new at Promo Marketing, plus the only transition from promotional products to classic Eddie Murphy in the entire blogosphere.
Read MoreExcerpts from Education at PPAI Vegas
Greetings from a sunny, yet surprisingly cold, Las Vegas! I’m here at the PPAI Expo 2011 in Las Vegas for the third year straight, though this time I was able to make it up a day earlier than normal to attend a few education sessions. It’s my first time attending any industry classes, so I thought it might be cool to share some of my notes and thoughts from the sessions.
Read MoreIt’s the Most Wonderful(ly Busy, Fast-Paced, Chaotic) Time of the Year
So I’m a little behind in my blog-writing duties, but it’s been with good reason. Like so many of you, the last quarter is always a mad rush to get everything done, both in business and in life. Between our magazine content, our comprehensive Buyer’s Guide, our catalogs and other distributor services, we’ve been busy.
Read MoreIn the Know
Whether it’s lead in the superhero glass your 12-year-old son is sipping his milk from or a water bottle that could get stuck on your elementary age daughter’s tongue, I have made it my business to be in the know.
Read MoreSocial Media, Planning for the Future, and the Best Phonebook Ever
I’m just wrapping up my part in this year’s Buyer’s Guide (if you guys ever want you have a lot of fun, try proofreading a phonebook), and am just starting to get into the meat of our December issue, so this week I thought a nice, simple link roundup might be a good post for this week.
Read MoreRepeat Website Visitors: Why They Matter and How to Track Them
How to tweak Google Analytics to give you a better picture of how loyal your website visitors are.
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