Jo-an Lantz, president of Geiger, Lewiston, Maine, announced that it has promoted three members of its executive team to new roles and responsibilities. Bob Blaisdell, CPA, CMA, has been promoted to oversee all administrative operations in addition to the finance, legal and compliance departments. He has been with the…
Read MoreThermos LLC Announces Partnerships With Allen ColorCraft and Compass Industries
Thermos LLC, Schaumburg, Ill., announced today its partnership with The Allen Company (aka Allen/ColorCraft) and Compass Industries Inc. to expand its reach into the promotional products market. Allen/ColorCraft, a supplier of drinkware in the promotional products market, will be distributing Thermos brand vacuum-insulated food and beverage containers within the promotional products industry in the U.S.,…
Read MoreHappy Holidays from Promo Marketing
Hello there, dear readers. We hope you have enjoyed reading PM Headlines as much as we’ve enjoyed writing the stories. This is just a brief message to say that we will take the next week off from Headlines, returning on Jan. 2. So, when you don’t receive the newsletter from us next week, worry not.…
Read More2018 Wrap-Up: Our Favorite Promotional Products Stories of the Year
Well folks, this is it. This the end of our 2018 wrap-up. It’s been a great year for us at Promo Marketing, and we’re glad you’ve been there to share it with us. From a professional standpoint, we’ve done a lot of promotional products stories that we’re proud of. Some were in-depth studies, some were…
Read MoreBrand Safety: More Than Digital Media
The emergence of brand safety in digital marketing has advertisers and media buyers perplexed and searching for answers. On the one hand, digital media advertising is on the rise. On the other hand, there is a legitimate concern for challenges posed by ads that appear alongside material that may be considered offensive to some. While the focus on content placement is a legitimate concern for brands, it is not the only consideration marketers face.
Read MoreFanatics Snaps Up Another Sports Merchandise License With English Football Association Deal
Fanatics has firmly solidified itself as one of the powerhouses of sports merchandise. This year alone the company got the license to produce NFL fan…
Read MorePopeyes Is Giving ‘Emotional Support Chicken’ Food Boxes to Philly Flyers
‘Tis the season for seasonings, apparently, thanks to Popeye’s. Proving its poultry prowess, the renowned fried chicken chain endeared itself more to devotees on Tuesday, instituting an “Emotional Support” tenders meal that not only provides a comedic take on flyers’ frequent reliance on animals to ease their travel stress, but also shows that the company…
Read More2018 Wrap-Up: The Best Fast Food Promotions of the Year
Fast food restaurants really decided to step up their promotional game this year. Maybe they were afraid that they’d be one of those things millennials supposedly are killing. Or maybe they just finally realized how much people love merch. Either way, it led to a ton of, well, creative promotional campaigns from the likes of…
Read MorePPAI’s Bob McLean Assumes IAEE And CEIR Board Leadership Roles
Promotional Products Association International (PPAI), Irving, Texas, has announced the selection of PPAI’s executive vice president, Robert “Bob” McLean, CPA, CAE, as chair-elect of the International Association of Exhibitions and Events (IAEE) and the 2019 Center for Exhibition Industry Research (CEIR) chair of the board. McLean’s selection was announced at Expo! Expo!, IAEE’s annual meeting…
Read MoreFollowing AP Forced Labor Report, Some Schools Pull Sportswear From Stores
After a report by the Associated Press linked shipments from a forced labor camp in China to a U.S. apparel supplier, some of the company’s end-buyers, mostly schools and universities, have…
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