We at Promo Marketing know the value of a T-shirt. For nonprofits and raising awareness, especially, we’ve seen them make a world of difference. Just this week, Wessex FM is spotlighting embroidered T-shirts that are raising awareness for organ donation…
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Remember when we told you that the space suit trend was taking over the apparel world? Well, Under Armour is taking it one step further and designing actual space suits now. Virgin Galactic is enlisting the apparel company to design space apparel and footwear for passengers and pilots of its budding commercial spaceflight operation…
Read MoreIf you’ve been to a major theme park like Disney World, you’ve likely seen groups or families with coordinated outfits. They’re usually wearing custom T-shirts with their names on them, or celebrating some sort of anniversary or event. Before, these people either made the shirts themselves or went through a printing company. Disney noticed the…
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HALO Branded Solutions, Sterling, Ill., announced the hiring of Rick Goddard as the company’s new chief information officer. Goddard will succeed Dale Moir, who announced his intention to reduce his role at HALO last year. Goddard will report to Adam Weisman, HALO’s chief operating officer. Goddard provides HALO with more than 15 years of experience…
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I love the saying, “success begins at the edge of your comfort zone.” I’m all for pushing oneself to the edge of their comfort zone, but not beyond. This is especially true when prospecting for new customers. It’s natural for most sales folks to want to reach for the stars and secure large marquee accounts.…
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Bag Makers, Union, Ill., welcomed Melissa Hoffman to the team as a regional business development manager. Based in Phoenix, Ariz., Hoffman will serve the company’s customers in California and Arizona. Hoffman most recently served as National Sales and Marketing Manager for…
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While we might never know the origin of the name Oreo, with even the folks at Nabisco unsure over the reasoning behind the designation, we do not need to have that information to appreciate the goodness in each sweet treat. As the world’s favorite cookie, Oreo is preparing to remain the cream (or, in this…
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Fanatics is continuing to establish itself as one of the frontrunners in licensed sports merchandise and fan apparel. Within the last year, the company has inked a deal with the English Football Association, signed on to create merchandise for professional e-sports, opened retail shops inside JCPenney and more. It’s now joining forces with another big-time…
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Owing to the ubiquity of writing instruments, some observers might think that it requires little effort to sell them. But if distributors want to up their pen sales, there’s a few things they’ll need to know. Promo Marketing connected with Bill Mahre of ADG Promotional Products and Amy LaPlante of Pilot Pen to learn how a few practical steps can help distributors take their writing instruments sales to the next level…
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Ten years ago, if you wore sweatpants and a racerback tank in public, friends would ask if you were headed to the gym. Then, you would have to shamefully say you were actually heading to Chipotle to scarf down a burrito, which was usually met with a judgmental head nod. Flash forward to 2019, and athletic and performance apparel is a streetwear staple…
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