Busch Light knows where its bread is buttered and beer consumed, as it honored two Iowa-based softball teams with branded goods thanks to their creative video contest entries.
Read MoreHanesBrands Earns Corporate Social Responsibility Award for Supporting At-Risk Youth in El Salvador
HanesBrands, Winston-Salem, N.C., has earned the CSR Footprint social impact award for supporting at-risk youth in El Salvador. As part of Hanes’ 10-year partnership with nonprofit Glasswing International, the company has donated more than $1.2 million to help upgrade schools’ infrastructure and aesthetics; offer after-school educational, athletic and artistic activities; and provide continuing training and…
Read MoreCongresswomen’s ‘Squad’ T-shirt Fundraiser and the New Face of Political Merchandise
The quartet made up of Rep. Alexandria Ocasio-Cortez, Rep. Ayanna Pressley, Rep. Ilhan Omar and Rep. Rashida Tlaib started fundraising as a unit via T-shirt sales. The partnership plays on their nickname of “The Squad”…
Read MoreWhere Have All the Truckers Gone?
Depending on who you ask, there’s either a critical shortage of truck drivers or nothing to see here. Where does that leave promo businesses—and what can the industry do to guard against emerging issues and a changing ground-shipping landscape?…
Read MoreFoamworx Begins QCA Accreditation Process
Buying promotional products shouldn’t be a risky proposition. Unfortunately, it can be. That’s why Fortune 1000 corporations and local organizations alike are more concerned than ever before about costly mistakes in this competitive economy. These buyers know that one wrong purchase could expose them to nasty headlines with claims that their brand merchandise was made…
Read MoreGoogle Sends Couple Branded Merch (Including a Onesie) After They Name Their Son ‘Google’
After an Indonesian couple named their new baby after the company, Google reach out to congratulation them and offer a little gift. “They expressed congratulations and wished that the baby Google could grow up to be a helpful and useful person to many others,” the baby’s mother told Newser. In addition to the well wishes, baby Google received a branded onesie…
Read MoreDelta Apparel Opens Two New Facilities in Texas and New Jersey
Delta Apparel, Greenville, S.C., announced that its digital print subsidiary, DTG2Go is opening a new printing facility in Dallas and another in Cranbury, New Jersey. The facilities are set to open this summer, and will focus on DTG2Go’s digital print and fulfillment platform within Delta’s blank garment distribution network. It will also improve customer service…
Read MoreAdidas’ AriZona Branded Shoes Look Like Iced Tea Bottles (But the Best Part Is the Price)
We’ve covered lots of branded sneaker collaborations, like the K-Swiss collection for “Clueless” and the Vans and Harry Potter collection. This time, Adidas and AriZona Iced Tea—you know, the $0.99 cans you get from your local deli—are releasing four pairs of branded sneakers, inspired by the bottles. And wait until you see the price!…
Read MoreTaco Bell Teams Up With T-Mobile for ‘T-MoBell’ Stores, Merch
Wordplay comes with the territory of covering the promotional products industry, as companies are fond of distinguishing themselves via catchy puns and quirky titles in their marketing. Taco Bell and T-Mobile are sating our desire for a smile-inducing bit of wit—and all the accompanying merch—through their T-MoBell pop-up stores set to open next week. https://twitter.com/TMobile/status/1151142831387398144…
Read MoreMy 5 Favorite Promotions of the Week: National Hot Dog Week Apparel, Tortilla Tote Bags and More
In the words of Rob Thomas, “Man, it’s a hot one.” I feel bad complaining about the Los Angeles heat when my Philadelphia coworkers are drowning in humidity, but Los Angelenos are known to complain about first world problems. All of this is to say that I’ve spent a lot of time this week seeking…
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