In his list of things to do to maximize success, Lou Holtz, the legendary coach and analyst, once said, “Stop watching CNN.” He wasn’t talking about the news station. He was talking about all news sources that only broadcast “CNN”—Constantly Negative News…
Read MoreDelivering Experience: Starting Out, Growing Up (or Maybe Not) and Making Something Great in Promo
When we look back, it feels as if our baby is “all growed up.” But we realize there is so much ahead for Brand Fuel and this amazing industry—despite the threats in our SWOT analysis. Alibaba, Amazon, Wal-Mart, Costco, Pete The Promo Peddler—we exist because we realize we are what they aren’t. Differentiation is a part of our DNA…
Read MoreDon’t Call It a Fad: The Eco Trend Is Here to Stay
With EcoSmart, PCNA is taking the lead in providing distributors one source for the best collection of eco-friendly styles.
Read MoreToronto Raptors Fans Raise $34,000 to Produce and Distribute 7,000 Pro-Hong Kong T-shirts Before Home Opener
A Los Angeles Lakers fan is planning to distribute crowdfunded pro-Hong Kong T-shirts Tuesday when the California club opens its campaign. That same night, supporters of the Toronto Raptors will also make their feelings known through a T-shirt that declares “The North Stand with Hong Kong”…
Read MoreFinding the Right Credit Cards to Pay Suppliers and Maximize Points
Ask the Accountant… Question: How do you suggest I research credit cards to pay my suppliers and get points? Answer: Credit card points are a nice perk for our industry, but you should only use credit cards for this purpose if you pay the complete balance off each and every month. If you don’t plan…
Read Morealphabroder Back Up and Running After Malware Attack
After suffering a malware attack on its order processing and shipping systems, alphabroder announced that it is fully operational again for U.S. customers. The supplier said it has “no evidence that any customer data or account information was compromised or accessed by this malware”…
Read MoreNevada GOP Releases ‘Witch Hunt’ T-shirt, Tote Bags for Fundraising Push
In the latest edition of political parties and politicians using merchandise to take a direct shot at opponents, Nevada Republicans are looking to raise funds with a “Witch Hunt” T-shirt and tote bag. The design features cartoonish versions of four prominent Democrats riding broomsticks…
Read MoreOrbus Celebrates 10 Years as G7 Master Idealliance-Qualified Printer
Orbus Exhibit & Display Group, Woodridge, Ill., announced that it has been a G7 Certified Master Printer for 10 years, and looks forward to continued excellence with its recent recertification. Orbus has a number of G7-certified printing professionals in addition to holding the certification as a company. G7 Master Qualification status indicated that the facility…
Read MoreWhy Merch Sales for a North Carolina Fair Spiked 1,200%
Change can prove difficult to accept, but it can also end up being pretty lucrative. Organizers of the Dixie Classic Fair, which is changing its name for next year, learned the latter recently, as the 137th edition of the North Carolina gathering netted a 1,200 percent increase in merch sales over 2018’s tallies, with the pending name change surely the cause…
Read MoreReports: U.S. and China Trade Talks Near Breakthrough, But Depend on U.S. Dropping Tariffs
Following another round of talks between the U.S. and China in Washington, Chinese officials say that it hopes both sides can work together for a solution, but that a resolution would depend on the U.S. canceling tariffs. “China’s position, principle and goal for the China-U.S. trade negotiations has never changed,” Ministry of Commerce spokesman Gao…
Read More