WHOOPLA, a distributor based in Encino, Calif., sends out two to three self-promo kits a year. Its latest, meticulously crafted and fully themed in ’80s arcade branding, is already a smash hit, generating multiple orders totaling six figures in sales with 100 of the 200 total mailings still to go. Here’s how it came together…
Read MoreCosmetics Brand Glossier Wins Trademark for Millennial Pink Pouch
Glossier is one of the biggest names in cosmetics right now, and the pouch, as we’ve seen, is everywhere. With health and wellness products so popular in the promo world and Millennial Pink so popular everywhere, there’s always a chance a customer asks for something similar
Read Morecommonsku Launches commonsku Sessions at Home, Live and Worldwide
commonsku opened registration for commonsku Sessions at Home, a virtual conference dedicated to thriving in sales. The virtual experience will be held on Thursday, Oct. 8, from 2 p.m. – 5 p.m. EST, and features a lineup of maverick thinkers who are reimagining the role of selling in the new world of work, including…
Read MorePrinted Fan Cutouts Are the Hottest Thing in MLB Promos
There’s no doubt that baseball fans miss going to the ballpark. They miss it so much that they’re willing to pay for cardboard cutouts of themselves in the stands, just so they can maybe live vicariously through it (or spot it on TV). When the MLB season finally started this summer, the empty stadiums were a little eerie, so teams found a way to put “fans” in seats…
Read MoreOur 5 Favorite Promotional Products of the Week: ‘Bill & Ted’ Gift Boxes, Outdated Stickers and More
Can you believe it’s almost Labor Day? We need to buy ourselves a new grill and throw away all of our white clothes in preparation. That’s how that rule works, right? You have to trash all white clothing you’ve accumulated since spring? We’re not fashion experts. But we are sort of experts in recognizing good promotional products, so let us highlight five of our favorites…
Read MoreWearable Tech Could Make Travel and Tourism Possible Again
One of the biggest difficulties in limiting the spread of COVID-19 has been the daunting task of tracing contacts and mitigating the spread from tourists entering countries. An answer to the problem might be wearable technology. Singapore is one example that has used wearable tech to track returning residents during a 14-day quarantine…
Read MoreYes, There’s an iPhone Pocket: The Iconic Girl Scouts Uniform Gets a Gen-Z Redesign
The Girl Scouts of the USA is reimagining its historic uniforms with the help of three students from New York’s Fashion Institute of Technology. The new collection plays on themes seen in other uniform collections, such as interchangeable pieces, with 18 new items and a new vest and sash. It’s the first redesign in more than 20 years…
Read MoreSoft-Hand T-shirt Printing: Managing Client Expectations (and 3 Factors to Consider)
“Soft-hand” is a relative term when it comes to screen-printed T-shirts. When you ask for soft-hand printing on two different orders, the finished print for one order can be much softer than the finished print on the other. How soft can you expect a soft-hand print to be? More importantly, how soft does your client expect the print to be?…
Read MoreSouthern Plus Expands Sales Force With Four Multi-Line Reps
Southern Plus, Hartwell, Ga., is using these challenging times to expand its sales force by adding four new multi-line reps/groups to the company. The supplier added MAC Marketing, Paparone Consulting LLC, KS Sales Inc. and Mercer Enterprises, totaling decades of industry experience…
Read More12 Fourth-Quarter Promo Product Ideas (and Two Things to Know About This Q4)
With the fourth quarter upon us, we assembled this quick selling guide of what you should know about Q4. Below, you’ll find some tips and advice on trends and expectations for this year, along with a hand-picked collection of products for Q4’s in-demand categories. We hope it points you in the right direction for some year-end sales…
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