If you’re looking to grow, this is a good time to plan for the new year and change what you can control, starting with your marketing strategy. As you work on your marketing plan for the new year, you might be wondering what things you should be doing now. Based on our experience and the market changes we have seen in the past two years, here’s what we recommend…
Read MoreCollection: Newsletter Blogs
Are You a Pit Bull or Pitiful?
The truth is that in most selling situations, the prospect isn’t always ready to buy when you are ready to sell. You know this. There are two kinds of sales types: the pit bull and the pitiful. If you go on a sales call and the prospect tells you they will call you the next…
Read MoreWhy Your Bookkeeper Should Have Experience In the QuickBooks Version You Use
Ask the Accountant… Question: I am thinking of hiring a bookkeeper who knows QuickBooks Online, but I use QuickBooks Premier. Are they the same, only one is online? Answer: No, QuickBooks Online and QB Premier are very different programs. They do not look alike at all and have very different functionalities. When hiring a bookkeeper,…
Read MorePushing the Limit of Performance: Lessons From Formula 1 for Every Business
For the overall Formula 1 brand and its individual race teams, success comes down to a four factors: customers first, showcasing teams over drivers, highlighting the importance of quickly adapting to change, and displaying how critical it is to isolate issues swiftly. These all apply to running a successful business, too…
Read MoreThe Great Resignation Is Here: That Means Challenges, But Also Opportunities
The “Big Quit” is affecting us personally and professionally. We are all experiencing the downsizing of service levels and resources as consumers and sellers. But, as with most challenges, there can be rewards. Organizational voids are an opportunity to dig deeper into accounts and offer more assistance and value to inexperienced and overtaxed buyers…
Read MoreHow The Chive Founders Built an Empire and Started a Business With Bill Murray
Leo Resig is co-founder of the well-known lifestyle and comedy website The Chive and creates popular apparel such as “Keep Calm and CHIVE on.” Tune in to hear Resig’s story about starting a business with Bill Murray, and advice on how pursuing your passion and being aware of your surroundings can lead to great success…
Read More5 Common Marketing Mistakes Most Distributors Make That Hurt Business Growth
In working with hundreds of small and medium-sized business owners over the years, the last six with distributors, I have noticed five common mistakes most of them make that are hindering business growth. Let’s take a look and those mistakes and what to do to correct them. If you stop making them, you will see a big difference in your business…
Read MoreThe Scarecrow Effect
Over the years, I have met many people, many of whom are very successful, who lack self-confidence and self-esteem because they do not have a college degree. I call this the Scarecrow Effect. You remember the Scarecrow in “The Wizard of Oz.” He felt he was not smart. He even sang a song called “If I Only Had a Brain.”…
Read MoreSecure Technology Platform a Growing Concern for Promo Customers
Supply chain and labor challenges are getting a lot of press right now, and for good reason. But one not-so-publicized challenge facing the industry is technology security that protects companies and customers. Security threats are real, and not going away. Those in the industry that make the necessary investments will pick up market share and ultimately enjoy the financial benefits…
Read MoreWhat Does QuickBooks Desktop Going Subscription Mean?
Intuit will be offering QB Desktop products via subscription-only, beginning with the 2022 releases. They (except for QB Accountant) will no longer be available by way of a one-time payment as they have in the past. QB Desktop products include QB Pro, Premier and Enterprise. Enterprise was converted to a subscription product two years ago…
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