Do you ever ask yourself, “what if?” What if you reached out to a new prospect? What if you reached out to a former customer? What if you dreamed bigger and reached higher? What if? Life and business is full of “what if” questions. “What if” questions are unlimited. “What if” answers are far more limited…
Read MoreCollection: Newsletter Blogs
QuickBooks Built-In Browser Replaces Internet Explorer
Ask the Accountant… Question: I got an email from QuickBooks saying that there would be some kind of security risk because of a browser issue. What does that mean? Answer: Microsoft Internet Explorer 11 has been the default browser for QuickBooks Desktop. Microsoft stopped its support of Internet Explorer on June 15, 2022, and QB…
Read MoreSchool Uniforms: What Your Customers Are Looking For and How Vendors Can Make the Grade
If schools are on your client list, now is the time start marketing for the 2023-24 school year. Do your homework, and you could have a lucrative year, as unforms are getting more and more popular for both public and private schools, especially in grades K-8. Uniforms promote school pride, and research shows that students…
Read More6 Ways to Increase Organic Traffic in Your E-Commerce Website
Implementing SEO best practices is the easiest way to grow your promo business. With that said, SEO is a long-term game. It primarily requires effort up front, but once you rank, you start making sales on a regular basis organically. And it doesn’t go away. Here are six adjustments you can easily make that will gradually improve your SEO rankings…
Read MoreCan I Start a Second Business Without Buying QuickBooks Again?
Ask the Accountant… Question: I am using QB Premier and am starting a second business. Can I do that without buying the program again? Answer: QB Premier allows you to create multiple companies within your program at no additional cost. On the other hand, QuickBooks Online charges you an additional subscription charge for each company…
Read MoreThe Willy Wonka Riddle: Clients Don’t Care How, They Just Want ‘Now’
You first must accept that you’re not Amazon, and you’re never going to be Amazon. You don’t have the resources, infrastructure or financial means to compete with their e-commerce efficiencies. What you can do, however, is leverage the best practices of Amazon, which will help you take a unique approach to how you run your business…
Read MoreHow High Is Your Crane?
I really enjoy watching construction projects, especially massive ones. It is interesting to me that if a project is a 60 story condo, from day one the crane is taller than 60 stories, even though they haven’t even begun the foundation. The same should be true in building your business. From the beginning we entrepreneurs…
Read More5 Ways to Increase Leads From Your Blog
Done right, blog posts help you to get found, generate leads and convert potential clients to the next stage of your sales funnel. But, for many distributors, blog posts seem to get little results. Here are five things you can do to improve the results of your blogging efforts…
Read MoreWhy You Should Wait to Buy a QuickBooks Subscription Model
Ask the Accountant… Question: I have QuickBooks Premier 2020. I keep seeing pop-ups from QB asking if I want to upgrade to Premier 2022. Should I do that? Answer: If you purchased your QB Premier 2020 on a one-time basis (instead of a subscription), it will be updated without any additional cost through May 2023.…
Read MoreTop 5 Google Ads Mistakes Distributors Make and How to Fix Them
While showing up on the first page of Google is crucial for promo distributors, and Google Ads will achieve this much faster than SEO, you can end up wasting hundreds (or thousands) of dollars a month if your campaigns are poorly configured. Here are the most common Google Ads mistakes distributors make and how to fix them…
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