In the Muzzillo Dictionary of Sales Terminology, definitions of many key words and phrases aren’t what they appear to be. In my previous article, I shared how the definition of “no” really is “not yet.” Similarly, when a prospect tells you, “I will call you,” what they are really saying is, “I will never call…
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We’ve got an exciting Big Game to look forward to this weekend. While we can argue all day about which team has the better offense, or which coach runs the better plays, we, in the promotional apparel business, care a great deal about which team has the better merchandise. This year, however, it’s not just…
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According to most dictionaries, the word “no” means “a denial or a refusal.” But, according to the Muzzillo Dictionary of Sales Terminology, “no” really means “not yet.” To be successful in sales, it is critical to have a mindset that “no” doesn’t mean a denial or refusal of your question or request. No matter what…
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Question: My accountant is suggesting things that I know are not legal. What should I do? Answer: I would find a new accountant right away. You do not want to be tainted by the accountant’s lack of ethics and end up owing additional taxes, penalties or worse. There is a difference, however, between income tax…
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Question: I have recently purchased a new computer with Microsoft 365 which includes Windows 10. Why won’t my QuickBooks work now? Answer: Microsoft 365 is a new licensing version of the Microsoft Office with which we are all familiar. There are two ways to purchase it: Web-based, which is accessed online Installed locally on your…
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Only 9 percent of people achieve their new year resolutions, according to Statistic Brain. Resolutions and goals are very similar in many ways. Even their definitions are similar. Goals are “the object of a person’s ambition or effort; an aim or desired result,” where a resolution is “a firm decision to do or not to…
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As the New Year approaches, most people will make New Year’s resolutions. Some will take time to plan their resolutions. Others may make their resolutions on New Year’s Eve as midnight approaches. I’ve tried both approaches. Neither works. It’s hard, perhaps impossible, to change overnight. Most people have great goals in mind when they make…
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Get more opportunities by staying focused on on solving problems instead of on selling stuff. We are so “me too” in this business, and then we complain about being price shopped, not given a chance to compete, being ignored or—worst of all—not even noticed. Your problem may not be that you don’t have any value…
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Question: When is the best time to buy QuickBooks Premier 2018? Answer: Premier 2018 was released in September 2017. So far, the reports are good. It works well, and bugs have been few. However, conventional QuickBooks wisdom is to wait until January to avoid as many of the inevitable early glitches, updates and fixes as…
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Expo is around the corner, and your calendar is filling up with meetings. When you arrive at Expo, your phone will automatically update your time zone, and your calendar entries need to be scheduled properly to make your life easier. For example, I live in the Eastern Time Zone, and if I schedule a meeting…
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