Get ready to be inspired by Jake and Caroline Danehy, the visionary siblings behind Fair Harbor Clothing, who transformed their shared passion for sustainability into a thriving and profitable company — not to mention earning recognition on the Forbes “30 Under 30” list! Listen now to hear the dynamic duo sit down with host Greg…
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If schools are on your client list, now is the time start marketing for the 2023-24 school year. Do your homework, and you could have a lucrative year, as unforms are getting more and more popular for both public and private schools, especially in grades K-8. Uniforms promote school pride, and research shows that students…
Read MoreWhether it’s the ongoing influence of sustainability or the growing power of millennial buyers, 2022 apparel trends are a combination of re-emerging nostalgia and renewed optimism. As styles new and old make their way into the promo industry, distributors should pay attention to what’s hip if they want their sales to grow. Here are five style trends to watch…
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Threadfast Apparel, New York City, recently announced the results of its 2021 “Plant With Threadfast” Reforestation program, having planted over 46,000 trees in partnership with the nonprofit One Tree Planted. As part of the program, Threadfast plants a tree for every case of Threadfast product purchased…
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How do you know if a print shop you’re going to partner with is worth trusting? What really matters when you choose a print shop? There’s no secret formula for selecting the best decorating partner, but there are some big red flags to look out for—and some small but important signs of quality…
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What marketing strategies are most effective that you can begin implementing today? There are five simple ones that pop up again and again throughout the custom printing industry—these are time-tested ways to reach customers that build legitimacy and boost awareness, driving clientele back to your business…
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After working with more than 3,000 print shops of all types at Printavo—from screen printers to embroiderers to no-touch brokers—we’ve seen some common and effective techniques that stand out. Some are simple, some are more in-depth, but all are achievable…
Read MoreWe scoured the Style Internet to identify some major trends, then picked specific looks within those trends and asked industry suppliers for their best advice on how to bring them to promo. If you want to be way ahead of the style game and deliver the best apparel for your customers, you’ve come to the right place…
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The pandemic is wreaking havoc on the global supply chain, with real consequences for print and promo businesses. Shipping delays and price increases are happening now, but other impacts will take time to play out—and last long after the pandemic ends. Here’s what distributors should know and what actions they can take…
Read MoreApparel orders can be messy—but they don’t have to be. From decorating to customizing to kitting, promo suppliers are offering one-stop-shop apparel solutions for distributors that can simplify orders, add value and save on costs. Here’s how…
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