When I Say ‘Swag,’ People Smile

I just attended a conference (outside the promotional products industry) where I had the chance to speak to business leaders from information technology, sales and marketing. In several roundtables, and of course over cocktails, people would ask what my company does. With some I said, “We sell promotional products, items with logos, such as the…

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You Gotta Talk the Talk

The editors of Promo Marketing often conduct roundtable discussions on life’s little inanities. These whimsical side conversations typically occur when the coffee’s been flowing like wine, or when the 3 p.m. slump hits and we’re all waiting for our second (or third) wind to kick in.

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American Apparel Keeps Credit Options Open

Love them or hate them, there is apparently no denying (or perhaps even slowing) the clothing juggernaut that is American Apparel. In a tight credit market, in a state that may be bankrupt in two months, Dov Charney finds a way to move forward:
From American Apparel:
Dov Charney, chairman and chief executive officer, commented, “We are pleased to have secured these extensions to our loan maturities given the current difficulties in the credit markets. We have also had discussions with our lenders about the possibility of lengthening the maturity of our debt into 2010, and we will continue these discussions while we

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The Color of Green Ink

Thanks for the comment. Good point about the ink that companies use. I made a few calls about the organic printing/imprinting, but have not heard much back yet. I’ll let you know what suppliers we come up with.
I do know Anvil Knitwear is doing a lot right now in terms of implementing new, more environmentally friendly lines and practices. You might want to check out the AnvilOrganic line (http://www.anvilknitwear.com). The president over at Anvil, Anthony Corsano, is truly committed to going green. I’ve had a few discussions with him about it. Some of what they are doing can be found

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