The company is well-known for producing collectible stickers, and their quadrennial World Cup series is by far their most popular, and lucrative, product. Panini prints a free, 80-page booklet for the stickers, which cost around $1 for a packet of five. Since the name of the game is to collect them all, most collectors will pay more than $300 in order to do so…
Read MoreDebco’s Alex Morin Talks Partnership with HUB Promotional Group
Yesterday, we reported that Debco, Concord, Ontario, has become the newest member of the HUB Promotional Group, Braintree, Mass. Today, we spoke with Alex Morin, Debco’s executive vice president of sales and marketing, about how the deal came to be, and what it means for the future of the two companies. Promo Marketing: Give us…
Read MoreA 7-2 Supreme Court Vote Ends Political Apparel Ban in Minnesota Polling Places
As summer approaches, nobody can accuse the Supreme Court of the United States of succumbing to a June swoon, with the nation’s highest federal court having rendered decisions in nine cases. Its most recent task came yesterday through Minnesota Voters Alliance v. Mansky, a scrap that dates back to November 2010 and that the judges…
Read MoreFacilisgroup to Host Partner Summit and Supplier Showcase
Facilisgroup, St. Louis, will host its industry network of promotional products distributors and suppliers in St. Louis next week at its Partner Summit and Supplier Showcase. With expected attendance of more than 600, the event is among the largest in the company’s history. Attendees will network, share best practices and check out the hottest products from…
Read MoreFIFA Engaging in Fierce Protection of Logos and Emblems As World Cup Commences
Now that the 2018 FIFA World Cup has begun with host nation Russia’s 5-0 victory over Saudi Arabia, the 21st staging of the international football tournament lends itself nicely to a numbers analysis. Over the next…
Read MoreHUB Promotional Group Adds Debco to Portfolio of Companies
HUB Promotional Group, Braintree, Mass., announced that it finalized a deal yesterday to add Debco, Concord, Ontario, to its portfolio of companies, which also includes Hub Pen Company, Beacon Promotions, Best Promotions USA and Cooler Graphics. “HUB Promotional Group is extremely excited to partner with Debco Bag Distributors,” Joe Fleming, CEO of HUB Promotional Group,…
Read MoreWOWLine Hires John Short as National Sales Manager
John Short has been named national sales manager for Syosset, New York-based supplier WOWLine. In his role, Short will be responsible for managing all sales efforts. Prior to joining WOWLine, he held sales management positions with PWS, Premium Supply, and Bodek and Rhodes. “We are excited to have John…
Read MoreFacilis Group’s Chuck Fandos on the Promo Industry’s Tech Gap, Putting Relationships First and More
Are promo companies ahead of or behind other sectors in tech adoption? How does the widening tech gap between large and small distributors affect the latter’s ability to compete? Is the industry over-relying on tech? In episode 5 of the Promo Marketing Podcast, Chuck Fandos joins the show to chat on those questions and more, with some surprising answers! Plus, we kick off summer blockbuster season with a look at some memorable movie marketing over the years. Do we talk in detail about that awful 1998 Godzilla movie? You know we do!…
Read MoreLegendary Director David Lynch Is a Promotional Merchandise Master
As it turns out, this latest project is merely a continuation of Lynch’s promotional prowess. Previous examples include David Lynch Coffee, a series of Twin Peaks-inspired craft beers made in collaboration with Mikkeller Brewing and a very cool line of skateboards and apparel from Habitat…
Read MoreNatural Trends Introduces Febreze
Natural Trends, Springville, Utah, announced that it has added Febreze to its exclusive channel partnership with the Procter and Gamble Company (P&G). As part of P&G’s Connect+Develop open innovation program aimed at developing new sales channels, co-branded Febreze CAR Air Freshener will now be available to the promotional products industry. In 1998, P&G gave households…
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