Concert merchandise continues to be a huge sales opportunity for musicians. With the enduring (and always growing) popularity of the graphic tee, everyone wants to show off their musical tastes with trendy concert merchandise. So, it’s on the artists to create concert merchandise that both conveys their branding and stands out from other artists’ offerings.…
Read MoreGetting In On the (Still) Growing Promotional Caps and Headwear Category
To keep distributors headed in the right direction on promotional caps and headwear, we connected with David Fiderer, senior director of marketing for Prime Line, and Joey Knight, assistant division director for Paramount Apparel International Inc., who offered tips and advice you’ll flip your lid for…
Read MoreStarbucks to Phase Out Plastic Straws as Seattle Pushes Plastics Legislation
The fight against single-use plastics is gaining momentum, as more and more countries, cities and businesses are phasing them out in favor of more eco-friendly options. The latest news comes from Starbucks, which announced that it plans to phase out plastic straws at all of its locations by 2020. Rather than go the route of…
Read More$1M in Counterfeit Replica Super Bowl Rings Seized
Since 1967, NFL fans have battled to bolster their renown via Super Bowl duels, with some match-ups producing classic contests and others yielding yawners. No matter the quality of the clashes, the winning teams always anticipate receiving not only the Lombardi Trophy and an inevitable parade, but also their championship rings. The jewelry has become…
Read MorePremier Group Adds JH Specialty
Premier Catalog Group announced the addition of JH Specialty, a Fort Wayne, Indiana-based distributor, effective July 1. JH Specialty is a multi-million dollar company founded in 1998, offering both digital and traditional marketing services. Its services include website design and development, communications, e-commerce, print, promotional products, decorated apparel, and more. Founded by John Henry III,…
Read MoreSoft Stuff Creations Hires Northwest Multi-Line Sales Representative
Soft Stuff Creations, Blaine, Wash. and Surrey, B.C., announced the addition of Howard Berman as its Northwest multi-line sales representative, covering Alaska, Arizona, California, Hawaii, Idaho, Oregon, Utah and Washington. Berman is an industry veteran and Promotional Marketing Association of Northern California (PMANC) board member. For the past nine years he has been president of…
Read MoreFishing Shirts, Camp Shirts and the Promotional Lifestyle Apparel Explosion
I have two favorite lifestyle apparel pieces that I am constantly running into in my travels: the caped vented fishing shirt and the square-hemmed bottom camp shirt. These two very distinct styles have a long history in American fashion, and in recent times have seen a major increase in everyday wear by the American consumer.
Read MoreKeep Calm and Sell On: How Those Insanely Specific Custom T-shirts You See on Facebook Get Made
Chances are, you’ve been on Facebook or another social media platform and seen a strangely specific, targeted advertisement for a T-shirt that bears a phrase like “Dads who are born in July and love eating ketchup rule!” If you haven’t, well, count yourself lucky, but if you’re familiar with these bizarre items, then you might be interested to know how they work…
Read MoreStaples Acquires HiTouch Business Services, a Promotional Products and Office Supplies Company
Staples announced that it acquired HiTouch Business Services, which, among other services, sells office supplies and promotional products to companies in the U.S. HiTouch will now be part of the Staples Business Advantage delivery program and will operate its e-commerce platform independently of Staples, but will maintain a status as a Staples-affiliated distributor…
Read MoreVIDEO: 3 Secrets to Getting Unstuck
For many in this industry, there comes a time where it feels like no matter how hard you work, your business efforts have come to a screeching halt. Maybe you’ve seen consistent growth in sales for five-plus years, but all of a sudden you’ve hit a plateau. Sound familiar? What if we told you that there are three easy steps you can take to help get you unstuck and start creating real success in your business and in life?
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