Hippy Feet, which specializes in socks but offers a variety of apparel, has created more than 1,900 hours of paid employment through a program that has generated short-term income opportunities for more than 130 homeless teens and young adults aged 16 to 24…
Read MoreAre You Making Any Money? Useful Calculations for Your Business
Ask the Accountant… Question: Recently, I had a question about what a balance sheet shows, so I thought I’d tackle income statements as well. Answer: The income statement is also known as a profit and loss statement, or a P&L. It shows what you have earned and what you have spent to produce a profit…
Read More2020 Wrap-Up: The 10 Weirdest Promo Stories From This Year
Here at PM, our job is to inform first and foremost. But, when your job is to report on something that relies so heavily on creativity, you get the chance to have a little bit of fun with it, too. So, let’s revisit some of those out-there stories, shall we? Here are our 10 favorites from this year…
Read MoreRymax Announces New Leader of Marketing and Communications Efforts
Rymax, Pine Brook, N.J., announced the appointment of Alysa McKenna to the position of senior director of marketing and communications. McKenna returns to Rymax, having previously served as the company’s marketing and public relations manager from 2017 to 2019. In addition to her prior tenure at Rymax, McKenna brings…
Read MoreThe North Face Reportedly Rejected an Oil Company’s Jacket Order
The North Face has reportedly denied a Houston oil company’s order for branded jackets, saying it does not “support the oil and gas industry” in the same way it “would reject the porn or tobacco industry.” Innovex Downhole Solutions CEO Adam Anderson said the jackets were going to be used as holiday gifts for employees…
Read More2020 Wrap-Up: All Our PM Longform Stories From This Year
This year, we’ve gone deep on a variety of topics related to the promotional products industry. Some of them have been heavy, some have been more optimistic, and some have been attempts at the predicting the future based on what we know about the present. Here are all the PM Longform stories we ran in 2020…
Read MoreNew Amazon Platform Allows Users to Order Custom-Fitted T-shirts With Personalized Tags
Amazon is moving further into custom apparel and personalization in some subtle but interesting ways. The company’s “Made For You” platform allows users to create a custom-fitted shirt (using a “virtual body double”) with the option to personalize the tag…
Read MoreAIM Smarter LLC Announces Formation of Diversity Council, Inaugural Diversity Forum
AIM Smarter LLC (AIM), Philadelphia, announced the formation of the AIM Diversity Council and its commitment to embrace and drive programs that promote the mission of the council within the organization, the promotional products industry and the AIM community. The newly formed council consists of distributors and suppliers…
Read MoreGemline Announces Acquisition of RuMe Brand
Gemline, Lawrence, Mass., announced today that it has signed an agreement to acquire the RuMe brand and related intellectual property. RuMe, short for ReUseMe, originated in the retail marketplace, where the brand first appeared in gift shops and boutiques, and then quickly expanded into leading retailers such as The Container Store, Whole Foods and Target.…
Read MoreHow the Promo Industry is Finding Growth Opportunities in the Current Environment, Promotional Products Business Indicators Research: Volume 1, Number 3 is Out Now!
To help promotional products companies navigate the crisis to the recovery on the other side, NAPCO Research has launched the COVID-19 Promotional Products Business Indicators Research program. According to the research, more companies indicate that activity is picking up compared to the first two reports, and like before, many businesses have been taking aggressive action to protect themselves, their employees, and the future of their personal and professional lives.
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