As distributors, it’s important to stay current on the latest product trends and releases. To help position you for success, we looked around the industry and talked to a few suppliers about what is coming down the pipeline in 2022, what cool products are already here, and why distributors should pay attention…
Read MoreConnecting Photo Shoot Locations to a Campaign Message
The Spector & Co. 2022 Feels Good Collection is inspired by the sustainable properties and natural feel of bamboo, cork, wheat and rPET. The collection is an assortment for work, home and all the fun places in between. We wanted to connect the concept of Feels Good with the photo shoot locations for the lifestyle images seen in our new look book…
Read MoreUniversities, Schools and Businesses Are Increasingly Requiring Medical-Grade Masks: What That Means for Promo PPE Demand
The Los Angeles School District announced that students should upgrade their cloth masks to medical-grade masks to fight the Omicron variant of COVID-19. Several major universities are requiring students to upgrade their masks as they return to in-person learning. And Los Angeles County will begin requiring employers to provide medical-grade masks to some employees…
Read MoreCap America Hires Tim Nixon as Sporting Goods National Sales Manager
Cap America Inc., Fredericktown, Missouri, announced that Tim Nixon has been hired as national sales manager for its sporting goods division. Nixon will be responsible for establishing, maintaining and growing sales within the company’s newest division. He will manage sales territories with 30 independent representatives…
Read MoreLay’s ‘Golden Grounds’ Chips Combine Smart Packaging, Potatoes Grown in Soil From NFL Stadiums
There’s that cliche that sports fans “eat, sleep and breathe” their team. Lay’s has made it possible for fans to take that first part literally with its new, special edition chips made using potatoes grown in soil from NFL stadiums. The promotion expertly integrates social media, timely NFL mania and some quality packaging design…
Read MoreStorm Creek Announces 2021 Philanthropy, Environmental and Business Milestones and Awards
Storm Creek, a supplier of eco-friendly, outdoor-inspired apparel and outerwear, recently announced the results of its 2021 philanthropic and environmental initiatives, and key business awards and achievements. In 2021, Storm Creek contributed $190,000 in monetary and in-kind donations to national and local charities and…
Read MoreBalenciaga Joins Reusable Drinkware Trend With $85 Branded Coffee Cup
Balenciaga, one of the most coveted luxury brands in the world, just released a reusable porcelain travel cup. The cup, part of Balenciaga’s new Objects line of products, is thermal double-wall insulated and available in two colors (white and black). To add to the appeal, Balenciaga branded the cups with a city name under the logo…
Read More‘Unexpected Incredibly High Demand’: Oscar Mayer’s Bologna Skincare Face Masks Sold Out Immediately
“No, this sheet mask is not real bologna. Put it on your face, not your sandwich.” That’s how Oscar Mayer warned customers about its new face mask, which is designed to look like you just slapped a couple pieces of bologna on your face. The masks made available on Amazon, but sold out quickly due to “unexpected incredibly high demand”…
Read MoreAlex Morin Joins Kustom Promos’ Growing Sales Team
Kustom Promos recently announced that Alex Morin has joined the company’s growing sales team. Morin has over 20 years of experience spotting hits and helping distributors create one-of-a-kind products for clients. Kustom Promos creates eco-friendly notebooks and custom-made pens no one has seen before…
Read MoreOhio State Basketball Team Creates Branded Merchandise Line With Profits Going Directly to Players
Now that NCAA’s name, image and likeness rules have changed, players have been landing sponsorships and launching merch lines with help from outside agencies or newly-created branding initiatives at the universities they attend. While most of these are solo efforts, the Ohio State basketball team came together to launch “The Players Edition” T-shirts and hoodies, with profits split evenly among the players…
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