Jack Nadel International Rebrands as ‘Nadel’

Jack Nadel International, Los Angeles, announced this week that it has rebranded as Nadel, hoping to reflect the company’s evolution from a promotional products company to a full in-house agency, as well as the changing nature of the promotional products industry and the services customers are looking for…

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AIA Hosts Second-Annual Marketing Lab Event

In March 2022, AIA Corporation (AIA), Appleton, Wisconsin, brought together nearly 70 owners for its two-day Marketing Lab, a virtual hands-on learning event focused on marketing solutions. This year’s event centered on developing a brand’s digital footprint, advancing their social media presence and creating strategic content…

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What’s New in Promotional Bags and Totes

Like every other product category, bags and totes are evolving with customer buying habits. Right now, the biggest draw is a bag that’s made from environmentally friendly materials. Going beyond the prototype canvas tote with fully custom bags can also make you stand out as a distributor…

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Vantage Apparel Sponsors Clean Ocean Action Beach Sweeps

Vantage Apparel is sponsoring the Clean Ocean Action Beach Sweeps for 2022. The company has been a site sponsor for the bi-annual event since its first involvement in 2019 and will now become a state sponsor as of this year. The next sweep will take place Saturday April 9, 2022, at more than 60 locations along the New Jersey coastline…

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Koozie Group Prioritizing Safety and Social Responsibility

Koozie Group is driving industry innovation with hundreds of new products annually, and doing so while prioritizing safety and social responsibility. This priority is one of the four key areas of Keep it. Give it., Koozie Group’s vision for positive social impact and increased sustainability. The company launched the program in 2020 to ensure that…

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