Aldi, Promo Marketing’s favorite budget grocery store brand, thought it was joking when it released a line of streetwear-inspired apparel in the U.K. last year. But it actually ended up making some merch that was, as the streetwear kids say, fire. Playing off that success, Aldi is back with a full line of branded merchandise. And, true to the brand, it’s all available for under $10…
Read MoreOur MLB Opening Day Promotions Power Rankings
Ah, Opening Day. What could possibly make it any sweeter for baseball fans? Uh, how about a nice little promotional product once you get to the ballpark? As we’ve done in years past, we’re taking a look at all the teams in Major League Baseball and judging them harshly based on their Opening Day promos. This time, we’re doing it Power Rankings style…
Read MoreCalifornia Tattoos Creates Donation Pack to Raise Money for Ukraine Relief
California Tattoos, Tucson, Arizona, is proud to announce the creation of a donation pack of temporary tattoos to raise money in support of Ukraine. The donation pack consist of three temporary tattoos each promoting a strong Ukraine. Profits from all sales will go to United Help Ukraine, a grassroots volunteer organization…
Read MoreHow Promo Distributors Can Get Better Results From Social Media Ads
If you want to reach more of your audience faster, online advertising is a valuable channel. Your potential clients are scrolling through social media, and the hyper-targeted nature of social media ads allows you to meet them where they are. But you need to have the proper strategy to achieve results. Here are some points to consider to make it work…
Read MoreShipping Updates: Ocean Shipping Reform Act Passes Senate, Container Rates Decrease 12% in March
The Senate unanimously passed the Ocean Shipping Reform Act (OSRA) last week, paving the way for changes regarding shipping costs and associated fees. Also, various market factors have led to decreasing ocean freight prices and lead times. Notably, container shipping costs fell by about 12% in March of this year…
Read MoreMaple Ridge Farms Supports Ukraine Relief Efforts
Maple Ridge Farms, Mosinee, Wisconsin, has pledged to support CARE’s Ukraine Crisis Fund by donating 10% of its sales through April 30, 2022. CARE’s Ukraine Crisis Fund aims at reaching 4 million people with immediate emergency assistance, prioritizing innocent families, women and girls, and the elderly…
Read MoreMoe’s Southwest Grill Created a Fully Branded Hotel Suite in Miami
Moe’s Southwest Grill created a fully branded hotel in Miami, where customers can celebrate a new menu item while they eat, sleep and breathe the Moe’s brand across four weekends in May. All of the amenities are branded in the Moe’s style in some way or another, whether explicitly with logos or just playing into the color scheme…
Read MorePromoPlacement Adds Erika Ruehlman to Leadership Team
PromoPlacement Recruiting announced that Erika Ruehlman is joining the firm as vice president of talent and strategy. Ruehlman started her promo career filing catalogs at a family-owned distributorship. She went on to work for staffing and recruiting firms before going on to key talent acquisition positions with top 40 promo distributorships…
Read MoreIs the Word ‘Distributor’ Outdated? Should the Industry Change It? Sandra Kelley of Prestige Promotions Joins to Discuss
Is the word “distributor” outdated? Does it need to be updated to better reflect the changing nature of the job and the capabilities of modern distributor companies? Is it necessary to make a change? Is it even possible? Sandra Kelley of Prestige Promotions joined the show to discuss the topic, originally proposed by PPAI President Dale Denham in a recent article…
Read MoreS&S Activewear Acquires TSF Sportswear
S&S Activewear, Bolingbrook, Ill., announced today that it has acquired TSF Sportswear. By acquiring TSF, S&S gains greater access to markets in the Southern U.S., while TSF’s customers can now select from S&S’s more than 100 brand offerings and benefit from a greater depth of inventory driven by S&S’s nationwide network…
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