School Uniforms: What Your Customers Are Looking For and How Vendors Can Make the Grade

If schools are on your client list, now is the time start marketing for the 2023-24 school year. Do your homework, and you could have a lucrative year, as unforms are getting more and more popular for both public and private schools, especially in grades K-8. Uniforms promote school pride, and research shows that students…

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Alex Symms Joins PowerStick As National Account Manager

PowerStick, Ottawa, Ontario, announced that Alex Symms, MAS, MASI, will be joining the company as national account manager. Symms comes to PowerStick with 19 years of industry experience in sales and marketing. He has spent the past seven years at Chameleon Like, where he was most recently national account…

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6 Ways to Increase Organic Traffic in Your E-Commerce Website

Implementing SEO best practices is the easiest way to grow your promo business. With that said, SEO is a long-term game. It primarily requires effort up front, but once you rank, you start making sales on a regular basis organically. And it doesn’t go away. Here are six adjustments you can easily make that will gradually improve your SEO rankings…

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