This guy sitting at a cubicle behind me just complained about forgetting his wallet. Now he has to ask a colleague to borrow lunch money, let him in and out of the office area to go to the bathroom (we scan our IDs for that), and live the rest of his day being chaperoned like a child.
Read More
I recently watched the Academy Awards and was amazed at Lady Gaga’s tribute to “The Sound of Music.” If you missed it, I encourage you to find it on YouTube.
Read More
If you don’t know why customers should choose to work with you over all of their other options, how in the world are they ever going to know? You need to know the answer to that and be able to articulate it, believe in it and live it. Here are six questions you need to answer and how to put those answers together to create your “value proposition.”
Read More
Recruiting people to work for you is similar to finding a significant other. The person has to be confident but not conceited, smart but not a smart-ass, into you but not completely obsessed with you to the point where you need to call security and… I’ll stop there.
Read More
We’re beginning to craft the editorial content for the next QCAConnect, coming out in March. I hope you have enjoyed our supplements to Promo Marketing so far—but if you haven’t yet had the opportunity to check it out, here’s a link to the winter edition of QCAConnect. It’s chock full of valuable information for your business and definitely worth the read, if I do say so myself.
Read More
I am hardly an expert in the area of social media. In my personal online life, I will post pictures of my cute, but very weird dogs and family outings. I’ll occasionally “check in” at restaurants, since it’s important for my “friends” to know I’m eating well and hanging with the right people that I “tag.”
Read More
Here at Promo Marketing, we don’t market ourselves as the healthiest people (See any of our magazine’s product descriptions. Previously used words and phrases include: pizza, lazy, movie marathon, reheated leftovers, we don’t take the stairs…), but we believe that striving for a healthier lifestyle should be top priority, so we’re trying to make some changes.
Read More
It’s your job to make yourself unforgettable. What are you doing to you stand out? What have you done to make your last interaction with your customers memorable? Have you given them a lasting impression? Have you left them wanting more of you and what you offer?
Read More
None of us have the time we’d like to accomplish what we need to get done. Time is a precious commodity—both in the business and personal sense. With more time, we can get more sales, make more money, spend more time with family and friends, and invest in things we enjoy.
Read More
Last weekend, you probably sat down with a record 114 million other people in the U.S. to watch the commercials and a Super Bowl broke out. For as long as I can remember, even if the game wasn’t competitive, you could always count on the commercials for entertainment.
Read More