In our previous post, we looked at reasons for distributors to sell industrial labels. Unlike many other products, industrial labels are highly repeatable. They offer recurring revenue (“print annuities”), they are sticky, and more. But what exactly are industrial labels? How do they differ from prime labels that most distributors are familiar with? Industrial labels…
Read MoreCategory: Uncategorized
These Are the Good Old Days
Some days, when we are in the thick of the battle of growing our business, we just want to get to a brighter future. I understand. For the first several years of starting and growing Proforma, I had more than my fair share of worries. After 45 years of growing a business, here are a…
Read MoreDo You Believe In You?
I love Ed Mylett. Recently, I heard Ed talk about identifying the individual who holds the greatest importance in believing in our worth and potential. Most of us may think it is of the utmost importance that our prospects believe in us and our value. Fact is, as Ed said, the most important person you…
Read MoreItems Purchased: Are They Inventory?
Ask the Accountant… Question: When I buy items from suppliers, isn’t that inventory? Answer: In our industry, we order items that have been customized specifically for one customer. We rarely take possession of the items – only so we can deliver them to the customer ourselves or our customer will pick them up. These instances…
Read MoreBe Unreasonable
When it comes to goal setting, most folks who have goals (sadly many folks go through life without specific, articulated goals) choose reasonable, achievable goals. I know some will cling to the S.M.A.R.T. goal process, meaning goals should be specific, measurable, achievable, relevant and time-bound. I agree with all of these except “achievable.” When we…
Read MoreHow High Is Your Crane?
I really enjoy watching construction projects, especially massive ones. It is interesting to me that if a project is a 60 story condo, from day one the crane is taller than 60 stories, even though they haven’t even begun the foundation. The same should be true in building your business. From the beginning we entrepreneurs…
Read MoreManaging SAGE and QuickBooks Users
Ask the Accountant… Question: I am switching to a SAGE system integrating with QB. Should I have the same number of users in each? Answer: Not necessarily. You will need as many users in SAGE as people in your organization who need access to research products, create presentations, access the Project Management area and write…
Read More6 Ways to Get the Most Out of Your Trade Show Experience as Live Events Return
It’s time for us to hit the show floor once again. Setting all “re-entry” and social stresses aside, will we remember how to do this? What did we learn from not attending in-person trade shows? Can we apply our new knowledge and practices to make trade shows really work better for us now?…
Read MoreVitamin F
Most people I know take some types of vitamins. Vitamins are essential elements for our physical growth and health. There is also an essential vitamin that I take for the ongoing growth and health of my business. It is called Vitamin F. (F = Focus) I find that the No. 1 enemy for me in…
Read MoreFind More Problems
The key to success in sales is these simple three steps: Ask great questions Find a problem or problems Propose solutions Think about it. When someone in sales is calling on you, do you want them to lead with telling you all about how great their company is? Or were you interested in talking with…
Read More