2013 NBA Finals Apparel

The finals are over, the champions have been crowned, and all the commemorative gear has been handed out. Click through to see some of the best apparel promotions from the series.

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Entertainment Meets Marketing: Amazing Gatsby, Pop Art and Rock Music Promos



Entertainment and promotional marketing: A pairing that normally reminds us of being forced to eat Hulk-colored Taco Bell at gunpoint while Rihanna sings something about love and Go-Bots in the background will, on occasion, produce something worth looking at. Call it a miracle or call it people actually putting more than two-seconds effort into their jobs, but sometimes, entertainment marketing can produce some beautiful and engaging pieces.

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The 5 Best T-shirt Designs for Total Slackers

Equal parts ironic-mastery and legitimate design prowess, a great slacker tee is the perfect mix of beauty, minimalism, and eye-rolling laughter needed to say exactly what the wearer wants to communicate about his or herself. And since we’re all more or less in the business of perfect expression via T-shirt, I thought it might be cool and helpful and informative to look at some of the best slacker-esque designs out there floating around on the internet today.

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99 Problems: An ineffective promotion shouldn’t be one

Asking solid questions can make the difference between an effective promotion and a flop. Here are some suggestions to help you reach your target audience.

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