In just more than three short weeks, we’ll be saying “so long” to 2016 and welcoming in a brand new start. As the craziness of December slows down from a boil to a simmer, and when you finally get to catch your breath, you realize the reset button gets hit, and soon you’ll be starting…
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Question: In QuickBooks, do I set up my items as “non-inventory part” or “inventory part?” Answer: Most always, ad specialty transactions are of the “non-inventory part” variety. The items ordered are customized to our clients’ specifications—drop shipped directly to them, and we, the distributor, do not take physical possession. And in QuickBooks, these transactions are…
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In my last blog article, I discussed the fact that most distributors don’t really own a business, but rather, they own a job. The test to determine if you own your own business is if you can fly to Hawaii for three months and tell someone else where to send your check. The key words…
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Question: I want to be able to invoice and receive payments electronically from clients and have them entered automatically in QuickBooks. What are my options? Answer: Currently, the best two options you have are Intuit Merchant Services and a service that integrates with QuickBooks called “Bill&Pay.” Intuit Merchant Services, being a QuickBooks service, is the…
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Hopefully, by now, you know that you cannot just be a product source and expect to command a premium price or a loyal customer base. Quite simply, if you don’t want to be commoditized, don’t be a commodity. Think about why your customers buy, and work to give them a reason to buy from you.…
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If you are like most business owners, you want to make money from the efforts of others. A lot of people say they own their own businesses, but many really don’t own businesses at all. They just own jobs. Here’s the test: Can you fly to Hawaii for three months and tell someone else where…
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Competitive research is important, but it can be hard to find time to do it. Trusting someone else to summarize for you can leave important holes in your understanding of competitors’ strategies and processes. I want to make sure I’m clear about who I am and where I fit into the marketplace, as well as…
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Instead of a question today, I’m going to pass along a tip from a client. I’m always interested in new ideas to simplify the accounting, bookkeeping and order management systems for ad specialty distributors. And recently, my client, Bruce Cunningham of Great Ideas in Santa Fe, N.M., shared an idea that reduces paper usage and…
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Be bad at something, perhaps a few things. Consider being downright awful at one thing. Why be bad at something? Simply put: So you can be great at the things that matter. Consider Amazon. It isn’t great at “in-person” customer service, even though it is great at customer service. In fact, it offers some of the…
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In my last article, I discussed the No. 1 reason why most people in our industry aren’t rich. In that article, I stated that there is no good reason for people in our industry to make less than $500,000 per year income unless they choose not to. To some, that may sound like a lofty,…
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