Kim Kardashian isn’t feeling Pantone’s top color of spring 2014, Dazzling Blue, when it comes to her daughter. But no “baby pink” allowed. Here are some alternatives.
Read MoreA Trend is Born
Author: Elise Hacking Carr
Are You Paying for Results or an Experience?
If we’re paying for results, should we overlook the details of the overall experience? Call me greedy, but I want both. Here are 3 ways to give customers the whole package.
Read MoreScare Up Business with Halloween Marketing Tips
Halloween presents the promotional industry with a ton of cool ideas. Looking to go beyond the standard ghosts and goblins? Here are 3 ways to market the scariest time of year.
Read MoreNailed It: Primetime Emmys, Polish and Promotions
Red carpet-ready nails aren’t just for TV land’s elite. There’s a huge community of nail enthusiasts out there, which spells opportunity for the promotional industry. Check out these 3 award-worthy products.
Read More5 Invaluable Products for Fire Prevention Week
Did you know that Fire Prevention Week falls on Oct. 6-12? Raise awareness—and potentially save a life—with promotional products.
Read MoreNo Strings Attached: 5 Fun ‘N Sync-inspired Promotional Looks
In celebration of the two-minute ‘N Sync reunion at the MTV VMAs, here are some fun ways to outfit clients in the likeness of pop royalty.
Read More“Getting It Right” Revisited
Earlier this year, I wrote about “Getting It Right,” and with companies getting caught up in a “fourth-quarter frenzy” it’s time to revisit that idea.
Read More5 Rules of Business According to Breaking Bad
As Walter White seemingly travels on a road to nowhere, there are many lessons to be learned. What you choose to do with these 5 tips is up to you. Just remember to “tread lightly.”
Read MoreStandard Register CEO Discusses Acquisition of WorkflowOne and Plans for the Future
If Standard Register’s stock price is any indication of future success, president and chief executive officer Joseph P. Morgan, Jr.’s schedule is about to fill up fast.
Read MoreEditor’s Picks: A Winter Wonderland of Fashion
The thought of winter got you down? Fashion can pick you up. Here are three ways to add a little sizzle to fleece and cold weather wear.
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