This year marks the 45th anniversary of the birth of the Koozie® brand. With humble beginnings, the beverage insulator that started it all would become a household name and eventually inspire the creation of high-performing drinkware and outdoor gear. With summer fast approaching, it’s time to whoop it up with Koozie® Olympus coolers! The pandemic…
Read MoreSustainability is no longer a buzzy trend. In fact, customers demand it as a standard way of doing business. According to Harvard Business Review, “companies of all types should expand their sustainability efforts and communications today to win trust – and customers – in the future.” But not only is focusing on sustainability a smart…
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Springtime is just around the corner, and we can’t wait! In addition to giving us warmer weather and pretty flowers to look at, spring is widely regarded as a time of hope, rebirth, and new beginnings. In the spirit of this rejuvenating season, we’re feeling inspired to talk about our brand-new products! As you’ve probably…
Read MoreCorporate responsibility drives brand loyalty. For example, did you know that 70% of consumers want to know what the brands they support are doing to address social and environmental issues? In other words, people want to be reassured that the companies they back are making a positive impact on the world. So, what is a…
Read MoreIn April, the Koozie® Brand celebrated its 44th birthday. We could have rested on the success of the OG beverage insulator that started it all back in 1979, but that’s not our style. We like spreading positive vibes, and that means our drinkware collection has expanded over the years to fit all your chillin’ needs.…
Read MoreIf there was a pill to cure procrastination, I’d probably take it tomorrow. Dad Jokes? Who doesn’t love ‘em? At Koozie Group, we don’t take ourselves too seriously, and that’s why our new Dad Jokes calendar (Item #7082) is right up our alley. But putting off your calendar orders is no laughing matter. Here are…
Read MoreCan’t wait to spread a little joy this gifting season — and beyond? While all eyes right now are on year-end giving, opportunities to build connections with employees and customers happen throughout the year, from recognizing employee milestones to expressing customer/partner appreciation to nurturing prospective client relationships. (1) For anyone wanting to make a big…
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They say the quickest way to a college kid’s heart is through pizza. That’s why Community College of Philadelphia has been advertising on pizza boxes throughout the City of Brotherly Love. Kris Henk, executive director of marketing for the school, joined the show to tell us all about it. Plus, Sean and Brendan discuss Netflix’s smash-hit new “Stranger Things” merch and more…
Read MoreEven though Koozie Group no longer uses the BIC name, it remains the exclusive promotional products supplier of BIC-branded writing instruments in the U.S. and Canada. The supplier’s long history of bringing standout writing instruments to the promo space is just one of the many reasons to Write On! with Koozie Group. Let’s explore some others…
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Imprint Engine’s Caleb Gilbertson and Zach Sussman joined the show to share some lessons from their fast-growing company’s success and discuss how the recent boom in HR-related spending is creating huge opportunities for promo businesses. They also talked online stores, their end-to-end business model and much more…
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