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Tag: Analogy

Commitment Begins at 100%

June 21, 2012May 8, 2024 Paul Kiewiet

Commitment to anything or anybody begins at one hundred percent. Anything less is just not a commitment.

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Distributor NewsAnalogy, Commitment, Goal, Home game seats, Home run, Time completion set

If LinkedIn is the new Rolodex, what is Facebook?

April 26, 2012May 8, 2024 Paul Kiewiet

While it began life as a Yearbook, I no longer feel comfortable using that as the analogy. What is Facebook in terms of the New Rules of Marketing?

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UncategorizedAdvertising budget, Analogy, Business, Character limitation, Digital images appearing, Drives sales, Execution, Facebook, Linkedin, Marketing, Message, Phone screen, Selling proposition, Status updates

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