PPAI Celebrates Promotional Products Work! Week With Release Of Landmark Promotional Products Advertising Awareness And Usage Study

Promotional Products Work! Week, February 25 through March 1, 2013, is an industry event dedicated to demonstrating the importance of promotional products as a powerful and effective advertising medium. A new study released by PPAI this week, The Influence of Promotional Products on Consumer Behavior, demonstrates that advertisers and marketers, now more than ever, can look to promotional products to deliver the highest rate of reach, recall and return on investment in the advertising industry, as the most cost-effective way to impact a targeted audience in a tangible, long-lasting and memorable manner.

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Hub Pen Announces Several Key Hires and Promotions

Hub Pen Company has announced several hires across multiple departments this week. Sara Parmenter has joined the company as human resources manager, Ryan Patterson was hired for the company’s sales team and Lee Cullen was hired to fill the new position of sales and marketing coordinator. In addition, Hub Pen Company has promoted Anthony Abatzis to sales executive.

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