The Brand Activation Association (BAA), formerly the Promotion Marketing Association (PMA), has announced that Marc Shaw, director of shopper marketing for Unilever North America, has been elected chairman of the board and Pam Kermisch, integrated communications director for General Mills, has been elected the new vice chairman for the 2013-2015 term.
Read MoreAuthor: Staff Writer
Leed’s Launches New Mobile Tech Category With 190 Products
Leed’s, located in Pittsburgh, unveiled yesterday the new category of Mobile Tech which includes over 190 items compatible with smartphones and tablets. Leed’s has already established its leadership in Mobile Tech and is now inviting distributors to join in Powering the Curve.
Read MoreBodek and Rhodes Launches UltraClub “Confidence Center” for 2013 Trade Shows
Bodek and Rhodes took their tradition of award-winning trade show booths to a new level by introducing the UltraClub Confidence Center. This interactive display was created to take attendees inside the processes that enable UltraClub, the industry’s first private-label apparel line, to exceed the quality and safety standards set by the Quality Certification Alliance (QCA).
Read MoreGeiger Appoints Jamie Ondrejko as Southwest Division Manager
Jim Habzda, senior vice president of sales and marketing for Geiger, announced the appointment of Jamie Ondrejko, CAS as division manager for the Geiger Southwest division. Ondrejko will oversee Geiger sales partners in Arizona, New Mexico and Colorado.
Read MoreiPROMOTEu Announces Dunk Fest 2013
iPROMOTEu has announced Dunk Fest 2013, the annual NCAA college basketball tournament challenge exclusively for the promotional products industry. The tournament is being organized and run by iPROMOTEu. Additional support is provided by Dunk Fest 2013 sponsors DYR Design Your Recognition, Norwood & BIC Graphic USA, Promo Marketing, Promo-Cast and Velocity Screen Printing and Embroidery.
Read MoreProforma Opens Nine New Offices in February
Proforma, a leading North American provider of graphic communications solutions based in Cleveland, added nine new offices to its network.
Read MorePaul Bellantone Tours Beacon Promotions Inc.
Beacon Promotions Inc. was happy to have Paul Bellantone, president of PPAI, stop in and visit while he was in Minnesota. Bellantone took a tour of two of Beacon Promotions’ facilities in New Ulm and also spent an hour talking with the company’s leadership team.
Read MoreMayor of Newton, Iowa Issues Promotional Products Work! Week Proclamation
Mayor Michael L. Hansen was joined by promotional products distributors the Vernon Company, Newton Manufacturing Company and Maxim Advertising to proclaim the week of Feb. 25 through March 1, 2013, as Promotional Products Work! Week, in Newton, Iowa.
Read MoreFormer SVP Global Strategic Marketing at Elavon Joins L.A. T Sportswear Inc.
L.A. T Sportswear Inc. announced the new hire of Rebecca Clements as chief marketing officer, effective immediately. Clements comes to L.A. T Sportswear Inc. from Elavon, where she served as senior vice president of global strategic marketing. She brings more than 17 years of experience in strategic marketing, pricing strategy, strategic partnerships, product development and marketplace positioning.
Read MoreFossil Reports Record Fourth Quarter and Full Year 2012 Results
Fossil Inc., the parent company of Fossil Corporate Markets, reported its financial results for the fourth quarter and fiscal year ended December 29, 2012. The company reported that net sales for both the quarter and the year grew, with record earnings of $151.1 million for the fourth quarter of 2012.
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