HanesBrands Introduces National Park Foundation T-shirt Promotion

HanesBrands Inc., Winston-Salem, N.C., has introduced its first collection of ComfortWash T-shirts supporting the National Park Foundation in select Walmart stores near nine of our country’s most beautiful and recognized landmarks. Each store will carry one design to promote its regional recreation area. Consumers near Acadia National Park, Blue Ridge Parkway, Grand Canyon National Park,…

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The Magnet Group Hires Mid-Atlantic Sales Manager

The Magnet Group, Washington, Mo., announced that it has hired industry veteran Robin Daniel as its Mid-Atlantic regional sales manager. Daniel will be responsible for accounts in Pennsylvania, Delaware, Maryland, Virginia and Washington, D.C. “Robin is an extremely intelligent, professional and driven individual,” Joe Huber, national sales manager for…

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Alternative Apparel Launches New Go-To Collection

Alternative Apparel, Atlanta, announced the launch of the Go-To Collection, 12 fashion basics positioned as entry points into the premium brand. With the Go-To Collection, Alternative now provides a solution at every price point in the fashion category. The soft, sustainably made, retail-inspired collection includes 10 existing and two new styles, all with competitive pricing.…

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Overture Promotions Expands With New Facilities

Overture Promotions, Vernon Hills, Ill., announced that it has opened sales offices in downtown Chicago and Plano, Texas, to better serve its customers. The $60 million, certified women-owned promotional marketing firm also added distribution capabilities in Los Angeles and Pennsylvania, in addition to its 100,000 sq. ft. distribution center north of Chicago. Overture plans to…

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Geiger Receives Environmental Leadership Award

At its 25th anniversary gala, the Maine Institute for Family-Owned Business recognized Geiger with its Environmental Leadership Award. Saying that Geiger was far and away the leader in its category, the judges noted and praised the company’s 100…

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Greco Promotions Joins Proforma Network

Fred Greco, owner of Doylestown, Pennsylvania-based Greco Promotions, has affiliated with Proforma. “My decision to join Proforma was driven by their technology and business support,” Greco said. “Having spent time with their Executive and Technology Leadership Team, there is no doubt in my mind…

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