More than two years removed from the beginning of the COVID-19 pandemic, we’re all pretty sick of hearing terms like “pivoting” and “new normal,” but there’s a reason that those phrases have been thrown around so much. It’s exactly what business owners – and everyone else – had to do. Within the promotional products industry,…
Read MoreAuthor: Elise Hacking Carr
Print+Promo Marketing 2022: 11 CSR All-Stars Navigating Supply Chain Issues, Price Increases and More
The disruptions and difficulties that have plagued global supply chains haven’t eased as quickly as people had hoped. Inflation is only amplifying concerns. People are stressed, which is why earning customer trust has never been more important. If we think about it, we are all in customer service, simply doing our best to make clients…
Read More2022 Top Distributors: How Kotis Design Grew Its Company by Cutting Ties with Bad-Fit Customers
As part of Print+Promo Marketing’s 2022 Top Distributors list, we asked some of the top-ranked distributors about what their future plans look like, and trends they’ve kept their eyes on in the industry. Here, we talked to Kotis Design CEO Jeff Becker — No. 33 on our 2022 list — about how cutting ties with some customers,…
Read More2022 Top Distributors: Artcraft’s Evolution to Meet Its Future Clients’ Needs
As part of Print+Promo Marketing’s 2022 Top Distributors list, we asked some of the top-ranked distributors about what their future plans look like, and trends they’ve kept their eyes on in the industry. Here, we talked to Artcraft CEO and president Judy Zimmerman — No. 32 on our 2022 list — about the company’s recent investments,…
Read More2022 Top Distributors: How Zorch International Inc. Invested During 2020 to Position Itself For 2021
As part of Print+Promo Marketing’s 2022 Top Distributors list, we asked some of the top-ranked distributors about what their future plans look like, and trends they’ve kept their eyes on in the industry. Here, we talked to Zorch International Inc. CEO Mike Wolfe — No. 23 on our 2022 list — about how it used the slowdown…
Read More2022 Top Distributors: How HALO’s Rebrand Helped them Top Their Huge 2021
As part of Print+Promo Marketing’s 2022 Top Distributors list, we asked some of the top-ranked distributors about what their future plans look like, and trends they’ve kept their eyes on in the industry. Here, we talked to HALO CEO Marc Simon—No. 2 on our 2022 list—about the company’s rebrand, and how it’s contributed to their…
Read More2022 Top Distributors: Stats, Trends and Analysis
The 2022 Top Distributors list is here. With it comes analysis on the highest-selling and fastest-growing companies, the most popular sales verticals and more.
Read MoreMost Valuable Product: How to Play Bigger for Sports and Outdoor Promotions
To this day, when Brannon Craig shops for consumer electronics, chances are he’s leaving the store with a SONY item. It’s simple logic, he said. The outdoor chair he brought to his kids’ sporting events had a SONY logo on it, and the brand gained his loyalty. That’s the power of promotional products. And Craig should know. Building relationships through outdoor promos is what he does…
Read MoreWomen in Print and Promo 2022: From Sales Reps to CEOs, Meet 14 Women Leaving Their Mark on the Industry
Our Women in Print and Promo 2022 highlights women of varying professional backgrounds—from sales representatives to CEOs. Their passion for empowering others, including the next generation of women, is just one of many things that unite them. We asked each of them to tell us about their experiences, what they’ve learned and where they find inspiration. Read on for their introspective takes…
Read More5 Big Issues Impacting the Print and Promo Industry in 2022
Most virus restrictions have been lifted and business has returned, but the print and promo industry continues to grapple with the ongoing ripple effects of the pandemic: inflation, materials shortages, staffing challenges and more. We break down five big issues to watch for the rest of 2022…
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