Between Dietz & Watson’s Philadelphia Eagles apparel campaign and the Milwaukee Bucks’ branded hot dog wrappers, it’s clear that a promotional campaign centered around hot dogs allows for creativity.
Read MoreAuthor: Brendan Menapace
The Xbox Walkman Is a Past-Meets-Present Promotional Campaign
Kids these days probably don’t know what a Walkman is, but Microsoft still combined the past and present of tech by creating a Walkman modeled after the Xbox Series S console. And, get this, kids: It really plays cassette tapes.
Read More4imprint Is the Second Distributor with a Billion-Dollar Year
The promotional products industry has another billion-dollar distributor. This morning, 4imprint, Oshkosh, WI, announced that it expects $1.14 billion in 2022 revenue, an increase of 45% from the year prior.
Read MoreA Kansas Apparel Company Is Out $100K After Buyers Pose as Hospital Employees
A Manhattan, Kansas, branded apparel company is out $100,000 after fraudsters posed as hospital employees looking for merchandise. According to WIBW, the suspects came to Champion Teamwear and said they were employees of New York Presbyterian Hospital, and ordered more than $100,000 in merchandise, which Champion Teamwear fulfilled but never got paid for. This type…
Read MoreScotland Proposes Ban on Alcohol Branding, Upsetting Local Distillers
The Scottish government issued a report on alcohol branding, and weighed legislation that could ban any branding in an effort to reduce the “attractiveness” of alcohol. This means branded drinkware, apparel and other ways breweries and distillers market themselves in Scotland.
Read MoreRihanna Is Making a Merchandise Collection for Her Super Bowl Halftime Show
For a lot of people, the Super Bowl halftime show is a bigger deal than the game itself. This year, Rihanna will entertain the masses during the break, and she’s already commemorating the occasion with a special line of Savage X Fenty apparel for those who don’t really have any skin in the game on the football field.
Read MoreiPROMOTEu’s Ross Silverstein Reflects on Recapitalization
Last week, it was announced that private equity firm Champlain Capital acquired iPROMOTEu from its original private equity owners, Align Capital Partners. Calling the transaction “a simple financial recapitalization,” iPROMOTEu president and CEO Ross Silverstein said it will be “business as usual going forward.”
Read MorePromoStandards Announces Its Service Provider Committee
PromoStandards, Bethlehem, PA, introduced its new Service Provider Committee responsible for enhancing PromoStandards service provider members’ experience, from the onboarding process to contributions to standards and best practices for service provider members.
Read MoreHarry Styles Files Lawsuit Over Counterfeit Merchandise Online
Former One Direction star Harry Styles is suing counterfeiters listing branded merchandise on platforms like Etsy and Amazon without his approval. According to Billboard, Styles filed a lawsuit earlier this week in Chicago federal court against online sellers violating his intellectual property rights.
Read MoreDamar Hamlin’s ‘Did We Win?’ T-shirts Benefit First Responders, UC Trauma Center
Buffalo Bills Safety Damar Hamlin, who suffered a cardiac arrest on the field on Jan. 2, is on the road to recovery and showing his gratitude by creating a “Did We Win?” T-shirt with proceeds benefitting first responders and the University of Cincinnati’s Trauma Center, where he received his care.
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