The organizers of the 2020 Tokyo Olympic Games have scrapped the original logo design after a Belgian artist claimed that his design was stolen.
Read MoreTokyo 2020 Olympics Scraps Logo Over Plagiarism Claim
Author: Brendan Menapace
My Best Promotion: Corrie Sahli
Football is a great way for college alumni to get excited about their alma mater. Corrie Sahli, business development manager for Schaumburg, Illinois-based Club Colors, described a promotion that allowed Baylor University alumni to show their Baylor Bear pride, not only by donating to a scholarship fund, but by sporting athletic gloves like the players on the field.
Read MoreA Japanese Beverage Company Wants to Advertise on the Moon
A beverage company is planning a new, out of this world (literally) ad campaign. Pocari Sweat, a Japanese sports drink, might be the first product advertised on the moon.
Read MoreBaltimore Orioles, Maryland MVA Celebrate Ripken Jr. Record
The Baltimore Orioles and the Maryland Motor Vehicle Administration are teaming up to celebrate Orioles great Cal Ripken Jr.’s record of most consecutive games played by auctioning two commemorative Maryland license plates.
Read MoreMy Best Promotion: Fred Snyder
Bidding can be a tough game. We can’t tell you how many times we’ve agonized in front of our computer screens, wondering what to bid on something on eBay. Is this too low? Will I be outbid? What if I bid too much and get ripped off? It’s a lot to think about. Fred Snyder, MAS, regional vice president of Lewiston, Maine-based Geiger, explained how he stayed cool in the bidding war against competitors for a client and delivered a thoughtful, creative and profitable solution to their needs.
Read MorePM Video Battle: Prime Line Versus Beacon Promotions
It’s Prime Line versus Beacon Promotions in this week’s Video Battle!
Read MorePM Video Battle: Kramer Enterprises Versus Beacon Promotions
It’s Kramer Enterprises versus Beacon Promotions in this week’s video battle!
Read MoreTrump Hats Used as Promotion by News Site
For people following the presidential campaign race, Donald Trump’s “Make America Great Again” hat should look familiar. He’s been wearing it to his rallies, and it was for sale online. Now, Politico reported that Newsmax, an online and print news outlet, was giving away the hat as a promotional gift for subscribers.
Read MoreAdidas’ NHL Deal Could Lead to Uniform Advertisement
Adidas has scored a deal to make the uniforms for the NHL beginning in 2016, which might pave the way for sponsors to make their way onto uniforms.
Read MoreDisney D23 Expo Merch Sells Big Online
Disney fans lined up for hours outside of the Anaheim Convention Center to get their hands on D23 Expo merchandise. Some might have been there to get their family and friends some Disney-themed gifts, but others saw a huge opportunity for resale, as many of the items are currently going for big bucks on eBay.
Read More