Sportsman Cap & Bag’s Imperial brand was named the official licensed headwear of Major League Pickleball (MLP). It’s the first official licensed headwear for the league, in a sport that’s been growing in popularity, attracting endorsements and growing its promotional footprint. “As a trusted partner of MLP, we’re honored to be named their ‘official licensed…
Read MoreAuthor: Brendan Menapace
Out-There Baseball Promos: The Cubs’ ‘I Think You Should Leave’ Shirt and Minor League ‘Rebrands’
The Chicago Cubs are doing a theme night based on an “I Think You Should Leave” skit involving complicated shirts. In our opinion, there should be more room for wacky fun in baseball. Take a look at the minor leagues and you’ll see plenty of it.
Read MorePatagonia Sues Nordstrom Over Counterfeit Apparel
Patagonia is suing Nordstrom over selling counterfeit polyester apparel that claimed to be made with organic cotton. With Patagonia’s mission of environmentalism and fair practices, fake apparel could damage the brand’s reputation. It’s also bad for the end-user.
Read MoreRickie Fowler Drinks Water (And Why That Matters to Promotional Products Distributors)
Golf fans noticed that Rickie Fowler was carrying around a reusable water bottle covered in stickers along the course at Los Angeles Country Club during the U.S. Open. Being that Fowler has always been a trend-setter, this hydration choice could have an impact on everyone who sells golf-related promos.
Read MoreApple Wants to Be the Only Company Using an Apple In Its Branding
Fruit Union Suisse, a Swiss fruit farmer’s organization dating back more than 100 years, reported that Apple is trying to keep them from using the apple in their logo.
Read MoreA Guide to Maximizing Social Media Reach in Promo
Social media use is no longer optional in business. You need to be proficient in multiple platforms to get the word out. And it’s OK if you feel a little lost at first. Think of each social network as a different tool in your toolbox.
Read MoreTaco Bell Manages to Make Crocs Cool With Branded Slides
Somehow, against all odds, Crocs became one of the most popular footwear choices in America. Another extremely popular brand, Taco Bell, is working with Crocs on a co-branded pair of slides that are, honestly, pretty cool. Unlike the Crocs clogs, these are more classic slide sandals, with a purple-to-black color fade, the fast food chain’s…
Read MoreA Look at the Kansas City Chiefs Super Bowl Ring from Jostens
In partnership with Jostens, the Kansas City Chiefs players, coaches, staff, and ownership received their Super Bowl LVII Championship Rings in a private ceremony this evening. “Jostens is proud to once again be trusted by the Kansas City Chiefs to celebrate another historic milestone for their franchise, it is an honor to continue to grow…
Read MoreGoogle Is Using AI to Help People ‘Try On’ Clothes While Shopping Online
The Google Shopping platform is rolling out a new AI program that allows shoppers to see articles of clothing on varieties of real-life models in different poses so they can see how they fit not only bodies that look more similar to their own, but while they do things other than strike a camera-ready pose.
Read MorePrinting Error Leads to Misspelled School Name on Diplomas
Students graduating from Broadneck High School in Annapolis this week could celebrate something else: being the first class to officially graduate from “Broadbeck High School” thanks to an error at the printer. https://twitter.com/capgaznews/status/1666974185652887554 According to the Baltimore Banner, more than 500 students received their diplomas with their school’s name misspelled. The school’s principal said that…
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