Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Hope everyone has a good weekend! It’s not going to snow in Philadelphia for once, so maybe I actually can go outside.) Last week, KTI Networks/KTI Promo won its…
Read MoreAuthor: Brendan Menapace
American Apparel Memo Alludes to Outsourcing, Layoffs
Paula Schneider, CEO of Los Angeles-based American Apparel, reportedly sent an email to employees detailing numerous changes going on within the company. One such change being the possibility of outsourcing complicated items, such as denim, to a third-party company. However, the Los Angeles Times reported that Schneider stressed that the products still will be made…
Read MoreHALO Branded Solutions Purchased by Audax Management Company
HALO Branded Solutions, Sterling, Ill., announced that it has been purchased by Audax Management Company, a Boston-based private equity firm. “We are very pleased with our new partners at Audax,” Marc Simon, CEO of HALO Branded Solutions, said in a press release. “They are a prestigious investment firm with a proven track record of building…
Read MoreScott Walker Sells Mystery T-shirts to Pay Campaign Debt
Wisconsin Gov. Scott Walker’s presidential campaign is over, but the former candidate still is looking to supporters to help raise funds. In exchange for a donation of at least $45, the…
Read MorePromo Direct Expands Donation Program
Promo Direct, a Henderson, Nevada-based promotional products distributor, has extended its donation program to two nonprofits—Operation Gratitude, a nonprofit that supports U.S. troops, and Brighter Dawns, which helps to resolve health issues and improve quality of life in Bangladesh. Promo Direct will donate items, such as bags, pens and mugs, to organizations that need them.…
Read MoreOpening Day for Promos
Yesterday was the Philadelphia Phillies home opener, and, of course, they lost because they know that I have my heart invested in them and they just want to disappoint me. Sorry, did I say that last part out loud? Anyway, because I live in the city, I saw plenty of people who obviously were coming…
Read MoreWearing a Fitbit Literally Saved Someone’s Life
Wearable fitness trackers have become wildly popular in recent years. Users like to keep track of their heart rates and steps taken while they exercise.…
Read MoreStartup Creates Antimicrobial, ‘Athletic’ Apparel for Medical Professionals
George Brown, a designer and founder of Chattanooga, Tennessee-based Aegle Gear, came up with an idea for what he calls “health care performance apparel,” which contains antimicrobial fabric, and is designed for the physical…
Read More4 Tips to Master Golf Promotions
The Masters Tournament is over, but golf season is just beginning. Here are some ideas on how to score big (or low, if you’re going by golf rules) with golf-related promotions…
Read MoreHit Promotional Products’ CEO Passes Away at 73
Bill Schmidt Sr., CEO of Largo, Florida-based Hit Promotional Products, passed away on April 9 at the age of 73, according to PPB Newslink. Schmidt was born in New York on Aug. 3, 1942, and is…
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