Last Chance to Vote! PM Video Battle: LogoTech Versus MARCO Promotional Products

Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: My bracket is completely busted, just like every other year.) Last week, LogoTech won, and now will face off against MARCO Promotional Products. The winner will be decided by a simple…

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Will Synthetic Spider Silk Take Over the Apparel Market? Possibly

Spider silk certainly has its benefits: It’s lightweight, stretchy and durable. It’s also environmentally friendly. But, the problem is that spider silk isn’t always cost-efficient or easy to produce. That is, until a Bay Area company called Bolt Threads developed a synthetic spider silk material, and is testing it out on ties first. Bolt Threads…

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Did Cheerios’ Seed Giveaway Do More Harm Than Good?

It’s not new information that bees are vitally important to the ecosystem. To boost the population (which given experts cause for concern), Cheerios is sending out free wildflower seed packets to people in the U.S. as part of its “Bring Back the Bees” campaign. This all sounds great, right? Bees will have plenty of flowers to…

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Apparel, Wearables Top ICE Counterfeit Seizures for 2016

U.S. Customs and Border Protection (CBP), and U.S. Immigration and Customs Enforcement (ICE) released the Intellectual Property Rights Seizure Statistics report for the 2016 fiscal year, detailing the extent of seizures of counterfeit and unauthorized merchandise. The report indicated that, after more than 31,000 seizures, the agencies nabbed about $1.38 billion—an increase from 2015’s 28,000…

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More Samsung Galaxy S8 Leaks: Get Your Cases Ready

It hasn’t even been officially announced, but we’ve just about seen everything there is to see when it comes to the upcoming Samsung Galaxy S8 smartphone thanks to a steady stream of leaks. We’ve already discussed how the probable inclusion of a USB-C port means that the smartphone accessories game (charging cables, speakers, headphones and…

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Fandango to Offer Licensed Movie Merchandise

People love their movies, don’t they? According to MarketWatch, Americans spent $11.4 billion going to movie theaters last year. Part of that money goes toward online ticket sales companies, like Fandango. Looking to cash in on more than just movie ticket sales, Fandango is following in Netflix’s footsteps and looking to sell more licensed movie…

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