For those who might be a bit out of the loop: Richard Simmons (yes, the “Sweating to the Oldies” Richard Simmons) was kind of missing for a few years. The once in-your-face fitness guru fell…
Read MoreAuthor: Brendan Menapace
American Apparel to Outsource for First Time in Its History
After Gildan Activewear took control of Los Angeles-based American Apparel, the Montreal-based company indicated that it might outsource production for American Apparel products for the first time. Now, that claim has come to fruition. Fortune reported that, for the first time in its 28-year history, American Apparel items will feature “Made in Honduras” and “Made in…
Read MoreLast Chance to Vote! PM Video Battle: Dynamite Promo Versus Print Enterprise
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: Baseball is finally here! The Phillies are still bad! All is right with the world!) Last week, Dynamite Promo won, and now will face off against Print Enterprise. The winner…
Read MoreA Conversation With Bob Herzog, CEO of Corporate Imaging Concepts
Yesterday, Corporate Imaging Concepts, Northbrook, Ill., announced the addition of Bob Herzog as its new CEO. Promo Marketing spoke with Herzog to talk about how he found his way to the company and what he plans to do in the future. Promo Marketing: So tell me the backstory of how this came to be on your end:…
Read MoreTSC Apparel Partners With Charney’s Los Angeles Apparel
TSC Apparel, Cincinnati, announced that it has formed an exclusive partnership with Los Angeles Apparel, the new apparel company started by American Apparel founder and former CEO Dov Charney. “We’re thrilled for the opportunity to partner with TSC,” Charney said in a press release. “We will walk through walls to get the customer what they…
Read MoreStaples Indicates Possibility of Sale
After the failed merger attempt with Office Depot, which subsequently caused former CEO Ron Sargent to leave the company, Staples has indicated that it will explore a sale. According to the Boston Globe, the Farmingdale, Massachusetts-based office supply giant reportedly is in preliminary talks with private-equity firms to discuss a sale. Sources close to the…
Read MoreBranded Beer Glass Battle Rages in Florida
When we say there’s a legal battle brewing in Florida, we mean it. That’s because the battle is over whether beer companies should be able to provide bars and restaurants with free branded…
Read MoreThe ‘Trash Tee’ Might Be the Next Big Thing in Promo Apparel
Back in November, we reported that Iris Alonzo, former senior creative director for American Apparel; and Carolina Crespo, another American Apparel veteran, were starting their own endeavor, dubbed Everybody. Now, they’re debuting the fruits…
Read MoreLive Nation, NYPD Take John Mayer Bootlegs Really Seriously
Leading up to chart-topping musician John Mayer’s show at Madison Square Garden this week, the New York Police Department has teamed up with Live Nation to crack down on street vendors selling bootleg Mayer merchandise outside of the venue. According to TMZ, Live Nation—the entertainment company that merged with Ticketmaster—secured a temporary restraining order, banning…
Read MoreT-shirt Printer Gets Cease and Desist From Duke, Responds In Worst Way Possible
Duke University sent a cease and desist letter to Tampa, Florida-based Smack Apparel after the company started making T-shirts mocking Duke junior guard Grayson Allen. The shirts feature a silhouette with the number 3 in the middle, and the phrase “Yo Grayson … Why You Trippin’?” This is a reference to Allen’s multiple tripping incidents…
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