Gather round, dear readers. It’s time for another edition of Promo Marketing’s “Great Moments in Promo History,” which is totally going to be a thing now. The topic of this second edition of our historical exploration is buttons. Not just any buttons, mind you. It’s the story of how Elvis’ manager and incredible-name-haver Colonel Tom…
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The apparel game is all about hype these days. Hype comes from one major source: exclusivity. It’s the reason brands like Supreme and Palace can charge big bucks for items that, on the surface, don’t look like anything special. That’s not even taking into account the resale economy, which is its own little cottage industry.…
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During the third quarter of 2018, 4imprint, Oshkosh, Wis., helped more than 300 organizations achieve their goals by awarding one by one promotional products grants. Each business day, 4imprint provides three $500 in-kind promotional products grants through the one by one charitable program, helping organizations raise funds, acknowledge volunteers, educate their communities and build awareness…
Read MoreSome things about golf are iconic. Tiger’s fist pump (which, thankfully, we’ve seen again recently), Jon Daly knocking the lights out of every golf ball that ever existed, and the polite tip of the cap to the crowd after sinking a putt. It’s that last one that we want to draw the most attention to…
Read MoreBlack Lives Matter, the social justice and activist movement started to defend against violence and systemic racism toward African Americans, is starting a merchandise platform to raise funds for the organization as well as showcase African American artists. The organization’s leader, Patrisse Cullors, said the program, BLM Arts+Culture, will include e-commerce, pop-up stores and “capsule…
Read MoreJust three years into an agreement that was supposed to last 10, Fanatics is already calling it quits on its deal with NASCAR to sell merchandise at tracks. According to Motorsport.com, the deal inked in 2015 was a big change from how NASCAR merchandise was previously sold at the events. Before, fans would buy merchandise…
Read MoreIf you voted today, chances are you got proof in the form of an “I voted” sticker, or some variation of that, depending on the language the sticker used. If you’re a voter in Louisville, Ky., or Chicago, however, you might walk out of the polling place looking like you’re leaving a night club, thanks…
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Digital Room LLC, a subsidiary of private equity firm H.I.G. Capital, has acquired Logo Sportswear Inc., based in Wallingford, Conn. If that name looks familiar, it’s because H.I.G. Capital is the company that purchased BIC Graphic North America last year. Logo Sportswear is a supplier of workwear, uniforms and sports apparel, with a focus on…
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Halloween is over. That means it’s officially the holiday season already, right? If you ask the majority of retailers in America, the answer is yes. Before the jack-o’-lanterns can even get gross and mushy, companies are peddling wintery products as if Thanksgiving and fall never even existed, save for a few pumpkin spice drinks still…
Read MoreTrucks. Robots. Pizza. This story has everything that we as Americans in the year 2018 are looking for. Pizza Hut, not often thought of as a trailblazer in the world of technological innovation, has been stretching its abilities far beyond just pizza. Remember those sneakers that could order pizza? That was pretty cool. But now,…
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