AIA Corporation, Appleton, WI, recently held its National Sales Meeting at the prestigious Gaylord Opryland Resort & Convention Center in Nashville, TN. The annual conference was designed to create authentic connections with a vision to empower and inspire, fostering a sense of unity among AIA’s dedicated community of AIA Owners, MVP Suppliers and AIA Staff.…
Read MoreIt seems like every time we’ve written about a Pokemon promotion, we’ve done a follow-up like this where we report that the business doing the promotion had to cancel it after people went a little too far trying to get the product (usually to sell online). And now, for the headline: The Van Gogh Museum…
Read MoreThe NBA season is back, and two co-branded campaigns done with the league stand out as examples of how modern sports promotions can look. One is a traditional streetwear collaboration, and the other is much more of a traditional promo that disguises itself as a streetwear collaboration.
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It makes sense for a coffee chain to have things like coffee mugs, tumblers, and other branded drinkware. But a new product release at Starbucks locations in the Philippines stands out because it’s not drinkware at all. It’s a planner and pen combination.
Read MoreThere’s a term for the rising demand (and cost) of travel and experiences following COVID: “Funflation.” With the world reopened, people are allocating more money and time to travel and experiences, presenting new opportunities for distributors to help their clients create branded memories.
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Sportsman Cap & Bag, Lenexa, KS, announced the arrival of eco-friendly knits from Atlantis Headwear for winter. The core commitment to sustainability is seen in the meticulous selection of materials, marketing a significant stride toward a greener future. Atlantis Headwear prides itself on extending the life of fibers and minimizing its environmental footprint through the…
Read MoreH&M is using a new AI text-to-image program to let people design their own products, which will then be printed on demand for them to either sell or buy themselves. The H&M Creator Studio takes written prompts and “draws up” apparel mock-ups with the custom artwork on a selection of H&M apparel styles. On the…
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YETI’s latest product drop includes stackable coffee cups, small espresso-style cups, and a cocktail shaker with a lid that fits onto its extremely popular Rambler model products, turning existing tumblers into cocktail shakers on the go.
Read MoreAfter Bengals receiver Ja’Marr Chase said he’s “always open” in a press conference, 7-Eleven created a co-branded line of merchandise with Chase, including a sparkly 7-Eleven logo pendent, Bengals-colored apparel, and more.
Read MorePromotional campaigns often include a challenge. Sometimes it’s a prize for winning a competition. Sometimes it’s a sweepstakes. They seldom require too much investment. But Blizzard, the company behind the video game “Diablo IV,” is requiring a blood sacrifice if gamers want a branded PC with real human blood in it.
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