Conference attendees go into these events expecting to learn more information on their field, size up the competition and maybe make a few key connections with peers. But there’s one aspect of conferences and trade shows that stands out more than all of this. We’re talking, of course, about promotional giveaways. There’s a reason that…
Read MoreFederal law enforcement agents are investigating whether members of the United Auto Workers union received illegal payments after purchasing promotional products for the union. The Detroit News reported that about 10 promo distributors have received subpoenas so far to produce documents, and the process could lead to more criminal charges. There have already been eight…
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HanesBrands’ commitment to be an international leader in energy management and eco-friendly business operations has earned the company its 10th consecutive U.S. Environmental Protection Agency Energy Star Sustained Excellence/Partner of the Year award for continued success in energy conservation, carbon emissions reduction and environmental sustainability. Hanes was recognized by the EPA for its 2018 environmental…
Read MoreScooters—once thought of as the forgotten child in the bicycle and skateboard family that only had a place in the hearts of children and Google employees traveling throughout the office in a display of high tech whimsy—have grown up. Like any evolution or maturation, the scooter is a far cry from the simple, rattly, metal…
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Kids these days are spoiled by video games that look like real life. They’re so used to astonishing graphics that video games are even making retro-style games as a novelty. Isn’t that fun? Those of us who can remember the days of accepting that a few grayish blobs are a man, a monster, a dirt…
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When a promotional campaign gets its intended brand impressions for the end-buyer, pretty much any distributor would say it’s a success. But when a promotion can do some real good in the world and create a positive affect for people, it’s even more special. Greg Schwartz, vice president of sales for Hot Cards, Cleveland, had…
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Southern Plus, Hartwell, Ga., announced that it has acquired the Aqua Sheen brand and its assets for an undisclosed amount, and will sell Aqua Sheen’s rainwear products as an extension of Southern Plus’s current product offering. “We’re excited to continue the legacy of the Aqua Sheen brand and to be able to offer customers rain…
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A fifth promotional products professional has entered a guilty plea in an ongoing investigation of price fixing. The companies involved had conspired to fix the prices of branded items such as wristbands, lanyards, temporary tattoos and buttons. The latest guilty plea came from Akil Kurji, owner and president of Gennex Media. According to the U.S.…
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Staples just rebranded, giving itself an aesthetic makeover and billing itself as “The Working and Learning Company.” It has a new logo, with the staple now front and center. It’s all very 2019 and very Silicon Valley buzzy…
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For traditional print media outlets, creating merchandise has become a popular means of marketing themselves and earning some extra cash in uncertain times. It’s not just limited to smaller alternative publications. Legacy brands like the New York Times have been right alongside newer, nontraditional media outlets like Buzzfeed and Vice when it comes to creating…
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