As part of Print & Promo Marketing’s 2023 Top Suppliers list, we asked some of the top-ranked suppliers about how they managed to continue their growth throughout the uncertainty that has still loomed over 2021 and 2022. Read on for our conversation with Brandon Brown, vice president of marketing for Snugz USA, the No. 8…
Read MoreAuthor: Brendan Menapace
2023 Top Suppliers: How Edwards Garment Found Success In a ‘Normal Year’
As part of Print & Promo Marketing’s 2023 Top Suppliers list, we asked some of the top-ranked suppliers about how they managed to continue their growth throughout the uncertainty that has still loomed over 2021 and 2022. Read on for our conversation with Bryan Kiel, director of marketing for Edwards Garment, the No. 2 supplier…
Read More2023 Top Suppliers: How Ariel Premium Maintained Deep Stock to Stay Resilient
As part of Print & Promo Marketing’s 2023 Top Suppliers list, we asked some of the top-ranked suppliers about how they managed to continue their growth throughout the uncertainty that has still loomed over 2021 and 2022. Read on for our conversation with Yuhling Lu, co-CEO of Ariel Premium Supply, the No. 11 supplier on…
Read MoreA Woman’s Car Caught Fire, and Her Stanley Tumbler Survived (And Even Kept Ice Cool)
A woman posted on TikTok after her car caught fire, and her Stanley thermos sat in the cupholder nearly unscathed. Not only that, but the ice was still frozen. To pay her back for the free publicity, Stanley is not only sending her some cups, but it’s replacing her car.
Read MoreOakland Sent Branded Boxes to MLB Owners In An Effort to Keep The A’s
Welp, it’s official. The Oakland A’s are moving to Las Vegas, following their former neighbors, the Raiders, and the surprisingly successful Golden Knights hockey team. The Oakland faithful tried to hold onto their team, though, including the use of print and promotional products to try to sway MLB owners from allowing the relocation. The “Stay…
Read MoreSundance Film Festival’s Cotopaxi Co-Brand is a Colorful Celebration of Utah Brands
The Sundance Film Festival has completely transformed Park City, Utah. What was once a quiet mining town is now a cultural epicenter. To match that high-value, outdoorsy aesthetic, the festival collaborated with Utah outdoors brand Cotopaxi for co-branded merchandise.
Read More2023 Top Suppliers: An Analysis of Industry Success and Pain Points
Your guide to the industry’s leading supplier categories — including our 2023 Supplier Excellence Awards The 2023 Top Suppliers list is a ranking of the print and promotional products industries’ biggest supplier companies by 2022 sales volume as reported by the suppliers
Read MorePower House Power Meetings Park City: Like Networking Inside of a Snowglobe
Across three days at the stunning Waldorf Astoria in Park City, nestled at the feet of ski resorts and looking out over the Rockies, distributors and suppliers met in one-on-one environments to learn about each other, address pain points in their businesses, and find ways to work together for their end-buyer clients.
Read MoreShopify’s Impact Is A Teachable Moment for Distributors: Bring Your Clients’ Brands Out Into the World (Or Be Left Behind)
Shopify has been working with musicians and celebrities on new ways to integrate experiences into their marketing campaigns. E-commerce platforms can feel threatening to distributors, but what Shopify has done with experiential marketing creates a very teachable moment for distributors: Bring brands out into the world.
Read MoreArby’s x ‘Good Burger’ Promo Doesn’t Take Advantage of Perfect Co-Branding Opportunity
With ‘Good Burger 2’ coming out later this month, it makes sense that a fast food chain is doing a co-branded promo. Arby’s is reminding everyone they, in fact, have good burgers, but the collaborative branding and merchandising effort falls a little flat and feels a little bland.
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