After Marc Jacobs was accused of stealing the Nirvana smiley face design, the designer doubled down on his denial by claiming that he also invented grunge fashion. Sure. Jacobs is going even further now by countersuing Nirvana, claiming that the band’s complaint is “invalid and unenforceable”…
Read MoreAuthor: Brendan Menapace
Diesel Wants You to Buy This $5M T-shirt (and They’ll Throw in a Miami Condo for Free)
Buy a Diesel T-shirt, get a free condo in Miami. Sounds pretty sweet, right? Oh, by the way, the shirt will cost you anywhere from $370,000 to $5.5 million. But, come on. Free condo! This is something Diesel is actually trying out with its first venture into real estate. The apparel company is building a residential development and is advertising it by printing 143 T-shirts with corresponding floor plans…
Read MoreIt Looks Like Disney Rushed the Baby Yoda Merchandise
Baby Yoda is still dominating the corners of the internet that appreciate cuteness. It’s stolen the show on Disney+ streaming series “The Mandalorian,” and has even infiltrated the meme world, which is the one of the biggest indicators of prolonged success in the 21st Century. Another big indicator is merchandise. While the show’s creator Jon Favreau…
Read MoreBaby Yoda Merch Is Going to Rule ‘Star Wars’ Marketing (But Not Right Away)
Anyone who has seen “The Mandalorian” on Disney+ is talking about Baby Yoda. It’s this series’ surefire merchandise vehicle. Disney hasn’t released any Baby Yoda merch yet, so as not to spoil the character’s reveal. But you can bet that, come 2020, it’ll be everywhere…
Read MoreOutdoor Brand Sues Supreme Over Camouflage Pattern on Clothing
Outdoor apparel company ASAT Outdoors is suing streetwear brand Supreme, claiming its camouflage designs violate a copyright. There’s a joke here about the judge not being able to see the pattern because it blends into the surroundings, but it really is an interesting case. We’ve looked into a few similar cases of whether or not…
Read MoreOur New Favorite Pro Soccer Team Is Selling Branded Potatoes as Promotional Merch
As the most popular activity in the world, with endless appeal, creativity and flair, soccer obviously creates a space where teams are equally creative with their means of advertising. And that’s why we’re here today looking at the latest promotional merch released by Forward Madison FC: a branded potato…
Read MoreBronx Businesses Win Right to Keep Selling Yankees Merchandise After Nike, MLB Scare
Like the Dodgers, the Yankees are more of a brand than a team these days. People wear Yankees gear to show local pride as much…
Read MoreFashion Editors Pen Open Letter to Brands Calling for Reduced Waste in Holiday Promotional Gifts
Editors from various fashion publications are telling PR folks, “Thanks, but no thanks” this holiday season. It’s not that they don’t want gifts. Everyone loves free stuff. But it’s that when companies send things like samples, gifts and promotional products to these publications, it usually comes with a lot of waste, especially attention-grabbing packaging for…
Read MoreGrossman Marketing Group Acquires Advantages In Marketing
Grossman Marketing Group announced yesterday that it has acquired Advantages in Marketing (AIM), West Springfield, Mass. GMG co-president Ben Grossman said in a press release that the acquisition will increase Grossman’s marketing operations and boost its client base, namely in AIM’s Northeast location. “AIM gives us greater geographical reach and adds to our significant product…
Read MoreProforma Introduces ProGlobal Network to Facilitate International Business
Proforma, Cleveland, announced the launch of its new ProGlobal Network, which it says will be used to match Proforma owners with supplier partners outside the U.S. that have qualified to “facilitate global account opportunities and international company store programs.” Proforma said in a press release that the program, which works to create a global fulfillment…
Read More